Field Marketing Manager

Toronto, ON, Canada

Job Description


We\'re looking for a dynamic self-starter with an extensive background in B2B marketing to join our Toronto office. The Field Marketing Manager is responsible for working closely with the rest of Meltwater America\'s Marketing team as well as the regional sales department to ensure brand and lead-gen campaigns support business objectives.

What You\'ll Do

Create and implement the annual marketing plan (incl. budget planning)

Coordinate internal client events from ideation to implementation

Contact and build relationships with influencers, speakers, partners and corporations

Facilitate involvement in trade shows, expos and external conference opportunities

Host online Webinars to support lead generation objectives

Work with local media to level-up Meltwater\'s PR across Canada

Write SEO optimized content to improve region-specific rankings for priority search terms

Drive 3rd Party Syndication Campaigns to drive top of funnel growth

Expand the company presence in online media and social media channels

Work with local sales organization for support

Skills & Requirements

What You\'ll Bring

4+ years of B2B marketing experience

An understanding of the events landscape and forging strategic partnerships

Fantastic written and verbal communication skills

Thorough understanding of Marketo / HubSpot

Confident with Adobe Design Suite

Ability to work both independently and in collaborative environments

Solution and goal-oriented mindset

Proactive and able to present new ideas

Ability to effectively work with tight deadlines and take direction when necessary

Knowledge of PR and communications, a background in SaaS and experience with Google Ads is a plus

What We Will Give You

An exciting position with a steep learning curve and great opportunities for advancement

An attractive salary including a bonus structure

Short decision-making processes and an agile team in an international company

Space for your ideas and responsibility for your own projects from day 1

Further education through coaching

Flat hierarchies and strong corporate culture

About the company

*The sky is the limit at Meltwater. *

At Meltwater, we believe that when you have the right people in the right working environment, great things happen. Our best-in-class technology empowers our 27,000 customers around the world to analyze over a billion pieces of data each day and make better business decisions.

Our award-winning culture is our north star and drives everything we do - from striving to create an environment where all employees do their best work, to delivering customer value by continuously innovating our products - and making sure to celebrate our successes and have fun along the way.

We\'re proud of our diverse team of 2,200+ employees in 50 locations across 25 countries around the world. No matter where you are, you\'ll work with people who care about your success and get the support you need to reach your goals.
So, in a nutshell, that\'s Meltwater. We love working here, and we think you will too.

Equal Opportunity

Meltwater is firmly committed to affording equal employment opportunities to all candidates and employees alike without regard to race, color, religion, age, national origin, gender, sexual orientation, gender identity or gender expression, marital status disability, veteran status and we treat each individual with respect and dignity.

The \xe2\x80\x9cEEO is the Law\xe2\x80\x9d poster is available at:

And \xe2\x80\x9cEEO is the Law Supplement\xe2\x80\x9d poster is available at:

On-Line Accessibility Directive: If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us for assistance.

Meltwater

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Job Detail

  • Job Id
    JD2152935
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned