Job Description

Director of Marketing

Flight Centre Travel Group (FCTG) is one of the world\'s largest travel retailers and corporate travel managers. The company, which is headquartered in Brisbane, Australia has company-owned leisure and corporate travel business in 23 countries, spanning Australia, New Zealand, the Americas, Europe, the United Kingdom, South Africa, the United Arab Emirates and Asia. FCTG also operates a global corporate travel management network, which extends to more than 90 countries through company-owned businesses and independent licensees. The company opened its first leisure travel shop in Sydney, Australia in 1982 and listed on the Australian Securities Exchange in 1995. Our purpose is to \xe2\x80\x9copen up the world for those who want to see\xe2\x80\x9d. Every day, we give people all around the world the opportunity to experience something really amazing - travel!

To learn more about Flight Centre Travel Group please click

About The Opportunity

We are on the hunt for a Director of Marketing (Maternity Cover) to join our dynamic, fast-paced and successful Flight Centre Canada Marketing team. In this role, you will report to both the Flight Centre Canada General Manager, along with the Flight Centre Global Marketing Leader and be part of the wider Flight Centre Global Marketing Leadership team. You will lead a team of multi-disciplinary Flight Centre Canada dedicated marketers.

In this role, you are responsible for the implementation, optimization of all Flight Centre global initiatives in your market, and the planning, production, implementation and reporting of regional based retail, tactical and local area marketing strategies.

You will work actively to deliver effective marketing strategies and campaigns that drive profitable sales, targeted market share growth and enhance the Flight Centre brand profile.

As a Director of Marketing you will understand customer and product lifecycles and understand how to create channel and media plans that allow you to reach your customers and drive retail growth.

You will be experienced in providing key stakeholders with campaign, ROI and performance reporting. You will be able to easily integrate, interrogate and translate marketing data into tangible insights and are encouraged and expected to continue to increasingly look to build on these skills to support the wider brand marketing strategy.

You are expected to strive for creativity and a point of difference in your work which will assist in showcasing Flight Centre as a brand leader in the travel industry. You strongly adhere to brand standards; you are customer and brand obsessed and are driven to deliver the best customer experience possible through delivering successful global brand initiatives.

As this role will support Flight Centre Global Marketing strategies, flexibility will be required to join calls outside of standard business hours on occasion.

Key Responsibilities

• Lead, inspire and develop a multi-disciplinary in-house diverse marketing team across digital (web/media), creative, CRM, partnership, social media, campaign and content execution
• Understand business needs and objectives, identify consumer trends and opportunities, and develop marketing strategies, including segmenting, targeting, and positioning to acquire and retain customers.
• Develop and drive marketing objectives and key results in support of national and global business goals.
• Work with your leadership, local area and agency teams to build and execute marketing plans
• Assist with Flight Centre Leadership team with operationalizing global or region plans market
• Set, monitor and report on team channel and performance goals
• Ensure brand and retail messages are strong and consistent across all channels and marketing efforts
• Analyze consumer and media behavior in your market
• Manage the Flight Centre Canada retail marketing budget, ensuring your channel mix is optimal and providing ROI signals against all marketing strategies
• Participate in fortnightly, quarterly and annual planning of company objectives
• Represent the Flight Centre brand by ensuring all advertising materials are representative of the Flight Centre tone of voice and meet overall brand and legal guidelines

Experience & Qualifications

• 5+ years\' experience in Marketing Management roles preferably in B2C with a global brand either client or agency side
• 5+ years\' experience with strategic planning and execution of an omni channel marketing communications plan
• 5+ years\' experience as a people leader developing diverse marketers across multiple disciplines
• Sound understanding and knowledge of retail travel, wholesale travel & airline industries
• Strong time management skills
• Exemplary attention to detail
• Excellent written and oral communication skills
• Outstanding customer service skills (demonstrated to both internal and external customers)
• Ability to communicate professionally & effectively with all internal and external stakeholders, on all levels
• Ability to manage multiple projects with competing deadlines at any one time

Work Perks! - What\'s in it for you:

FCTG is renowned internationally for having amazing perks and an even better culture. We understand that our people are our most valuable asset. It is the passion and dedication of our teams that keep the company on top of the industry ladder. It\'s also why we offer some great employee benefits and perks outside of the norm.

• Enjoy the freedom and flexibility of a hybrid work structure that combines both remote and in-person work.
• Have fun: At the heart of everything we do at Flight Centre is a desire to have fun.
• Reward & Recognition: Celebrate the success of yourself and others at our regular Buzz Nights and at the annual Global Gathering - You\'ll have to experience it to believe it!
• Use your smarts: Our people use their quick thinking, expertise, and tenacity to always figure things out.
• Love for travel: We were founded by people who wanted to travel and want others to do the same. That passion is something you can\'t miss in our people or service.
• Personal connections: We are a big business founded on personal relationships.
• Diversity, Equity & Inclusion

• Diversity Day: paid leave to observe holiday or cultural celebration of your choice Annual Charity Trip
• DEI education
• Commitment to fair practices such as regular equity assessments and inclusive recruitment protocols
• A career, not a job: We offer genuine opportunities for people to grow and evolve
• We back our people all the way: We are strongly committed to supporting every single employee in their professional and personal development.
• Giving Back: Proud Corporate Social Responsibility program supporting nominated charities through Workplace Giving, volunteering and fundraising

• Employee giving program
• Office Environmental Program
• 1 Volunteer Day per Calendar Year

Benefits Include:

• Generous remuneration structure
• Travel perks/discounts.
• Health & Wellness Programs and Employee Financial Wellness Services
• Generous paid time off policy
• National/International Award Nights and Conferences
• Benefits including vision, medical, and dental
• Employee Assistance Program
• RRSP with matching
• Employee Share Plan
• Global career opportunities in a network of brands and businesses

Location - Toronto, Canada

If this sounds like the opportunity you have been waiting for then APPLY NOW.

This role can be performed onsite or on a hybrid schedule, in compliance with the Company\'s Remote and Flexible Work Policy.

We thank all candidates for their interest; however, only those selected to continue in the process will be contacted.

Our number one philosophy? Our people. Flight Centre Travel Group\'s promise is to provide an environment with equality of respect, dignity and opportunity for all our employees. We value an inclusive and supportive workplace which truly reflects the diversity of our society.

We are committed to providing a barrier-free pathway throughout our recruitment process. We welcome accommodation requests to make our hiring and onboarding experience as accessible as possible. Please advise us about accommodation needs at any point by contacting our Recruitment Team at

Applications close: 31 May 2023 Eastern Daylight Time

Flight Centre