Job Description

About Us

We're a forward-thinking, all-female-led optometry practice that blends advanced technology with a welcoming, patient-focused environment. Our brand voice is modern, science-savvy, and community-driven. We're growing fast--and looking for a full-time Social Media & Personal Assistant to support our marketing and day-to-day operations.

Position Overview

This full-time role is ideal for someone who is equally creative and organized. You'll be the driving force behind our social media and marketing materials while also supporting our lead optometrist with administrative and personal tasks. The ideal candidate is detail-oriented, proactive, and excited to contribute to a modern healthcare business with personality.

Key Responsibilities

Marketing & Content Creation (Primary Focus):

Plan, create, and schedule social media content (Instagram, Facebook, TikTok) Write compelling, on-brand captions and content that align with our tone and values Design marketing materials for both print and digital use (brochures, product sheets, in-office signage) Assist in planning and executing local campaigns, seasonal promotions, and community events Create and manage email blasts and newsletters Elevate our existing marketing strategy with fresh ideas and data-backed improvements Use AI tools (e.g., ChatGPT, image generators, scheduling software) to optimize content creation and workflow

Administrative & Personal Assistant Support:

Support our lead optometrist with scheduling, task organization, inbox and calendar management Run local errands and manage occasional personal assistant duties Assist with planning internal team events, office celebrations, and promotional efforts Collaborate with the team to ensure marketing materials and brand messaging are cohesive and effective

Qualifications

1-3 years of experience in social media marketing, content creation, or administrative support Proficiency in Canva, CapCut, or other graphic and video tools Experience with email marketing platforms (e.g., weave) is preferred Familiarity with AI content tools and scheduling software is strongly preferred Strong writing and editing skills Excellent organizational skills with the ability to juggle multiple responsibilities Bonus: Previous experience in healthcare, optometry, or a customer-facing business

What We Offer

A positive, team-first environment with a culture of growth and mentorship Opportunities to lead creative projects and contribute to business strategy Flexibility within your schedule Competitive hourly wage and staff discounts on eyewear

How to Apply

Please submit your resume along with a brief cover letter highlighting your relevant experience. If available, include a link to a portfolio or social media accounts you've managed.

Job Types: Full-time, Permanent

Pay: $19.00-$25.00 per hour

Benefits:

Company events Flexible schedule On-site parking Store discount Vision care
Experience:

Content creation: 1 year (preferred) Email marketing: 1 year (preferred)
Work Location: In person