Job Description

Role:

Social Media Marketing Assistant

Time Commitment:

10-15 hrs/week

Location:

Hybrid (75% remote, 25% in-person, Greater Toronto Area)

Start Date:

September 8 or 15

Pay:

$17.50-$20/hr based on experience

About Us

Maison Minimalist (www.maison-minimalist.com) is a Toronto-based small business in the beauty organization and lifestyle space. We're a direct-to-consumer (DTC) e-commerce brand with a mission to elevate beauty routines through thoughtfully designed makeup bags, jewelry cases, and beauty organizers -- perfect for daily use and travel.

The Ideal Candidate

We're looking for a creative self-starter who loves being in front of the camera and knows how to make content that connects. You thrive on creating social-first video content, from scripting and filming to editing and posting. You understand what makes content viral -- hooks, storytelling, pacing, and strong CTAs -- and you're eager to experiment, iterate, and grow with us.

You'll work closely with the founder and our marketing manager, both virtually and in-person in the GTA. You're energized by startup life -- ready to wear many hats, take initiative, and contribute beyond your title.

What's In It For You

Direct impact on a growing DTC brand Creative freedom to test ideas, trends, and campaigns Hands-on collaboration with a small, passionate team Room to grow beyond your role as the brand scales

Responsibilities

Conceptualize, script, film, and edit engaging video content for social media (TikTok, Instagram, paid ads, launches) Be comfortable and confident on-camera, representing our brand in a professional but fun way Use CapCut to edit videos and Canva to design eye-catching graphics Collaborate with the Marketing Manager on social strategies, trends, and campaign ideas Help manage content calendar, schedule content on our platforms (TikTok, Instagram, Pinterest, YT Shorts, etc.), and write optimized captions with creative copy Analyze, monitor and summarize our performance metrics, moderate our community engagement and audience feedback to refine content

Qualifications

Based in Toronto (must be available for in-person sessions for filming/content creation and meetings in the Greater Toronto Area) 2-3 years of content creation and digital marketing experience Comfortable on-camera with a natural, engaging presence Strong portfolio showcasing social-first video content and storytelling skills Advanced video editing skills (CapCut preferred; Premiere Pro/Final Cut welcome) Advanced social media graphics design skills (Canva preferred; Figma/Photoshop welcome) Deep understanding of social media trends, creating and writing viral hooks, story writing and scripting, strategies for virality, and strong CTA Strong understanding of social media KPIs/analytics and how to interpret and drive value from the metrics Strong organizational skills; able to manage timelines and work independently Familiarity with Google Workspace (Docs, Sheets, Drive) and Notion is an asset Flexible schedule, occasional evenings/weekends may sometimes be required

How to Apply

Email

info@maison-minimalist.com

with the subject:

"Marketing Assistant Fall 2025 Application - [Your Full Name]"

Please include:

Resume Samples of past creative work A

30-second video pitch

(show us your editing skills andhow comfortable you are on-camera) A link to your current favorite brand IG/TikTok that's relevant to our niche
Applications will be reviewed on a rolling basis -- apply early for best consideration!

Job Types: Part-time, Permanent, Fixed term contract, Internship / Co-op
Contract length: 12 months

Pay: $17.50-$20.00 per hour

Expected hours: 10 - 15 per week

Application question(s):

As a small business, we're looking to grow and the goal is to convert this role to a full-time role. With the limited resources we have, we are looking for someone who is willing to take initiative beyond their role and to grow with us. Can you share examples of your past experience that is relevant to taking initiative/being a self-starter?

REQUIREMENTYour application will NOT be considered if you don't submit your up to 30-second video pitch (show us your editing skills and how comfortable you are on-camera). Please acknowledge if you have submitted it to us via info@maison-minimalist.com OR if you will send it after applying.
Work Location: Hybrid remote in Toronto, ON