Social Media Coordinator

Toronto, ON, Canada

Job Description


  • Inventors of Brand Power - the most powerful, iconic TV ad platform driving brand sales
  • Creators of Home Tester Club - the world\xe2\x80\x99s largest digital community of shoppers delivering social proof content
  • Industry-leading benefits package - 4 weeks of Annual Leave + WPP Special Leave Entitlements
  • Fun agency environment and in-depth training program with the industry leaders
The Role We\xe2\x80\x99re looking for a passionate and creative individual who knows social media like the back of their hand \xe2\x80\x93 all the \xe2\x80\x98ins and outs as well as how to build and manage thriving online communities. In this role, you will play a critical role in our Home Tester Club business by leveraging existing and emerging social and digital technologies to streamline internal processes. You will apply your skills to quickly understand and evolve the voice of the Home Tester Club brand, driving efficiencies and creating an excellent online experience for our community members around the globe. The Brand Power Company The Brand Power Company (a WPP company) is the world\xe2\x80\x99s leading provider of endorsement advertising platforms across television, digital and social, including Brand Power, Medifacts and Home Tester Club. We\xe2\x80\x99re big fans of authentic. Not just in the solutions we provide clients globally, but in the people we welcome to our team. Genuine team players up for collaborating, creating and celebrating awesome results for our clients. We know passion beats pretense and that it\xe2\x80\x99s the down-to-earth who best step up to any challenge. We champion diversity. We collaborate across sixteen offices worldwide. We\xe2\x80\x99re expanding into new markets. We\xe2\x80\x99re committed to solutions that drive measurable results for our clients. And we play as hard as we work. Things you\'re gonna like doing:
  • Oversee and execute social media strategies, guidelines, best practices, promotional campaigns, day-to-day activities and creation of content while optimizing and monetizing the brand\xe2\x80\x99s presence on FB/IG, and other relevant social media platforms
  • Lead in development and execution against our social content calendar for all global markets (16+)
  • Cross-functionally develop social media plans for all markets, initiatives, and relevant campaign launches
  • Monitor and engage with followers and members on various social media platforms and community channels, including answering DMs and comments and proactively flagging opportunities for brand-building responses
  • Identify success metrics and develop reporting to inform strategy
  • Monitor and research industry trends and culturally relevant moments to push forward social media effort
  • Ensure there is on-brand messaging across all social media channels globally
  • Stay abreast of key industry trends, competitive insights, emerging social media/marketing/e-commerce technologies, benchmark and research competitors, and industry leaders in social media. Constantly explore and evaluate new social platforms, tools, services, and vendors and provide recommendations
  • Understand and evolve the voice of the Home Tester Club brand
  • Develop and execute strategy for social media platforms while continually evolving and adjusting content to meet and/or exceed metrics targets, including but not limited to engagement, follower growth, impressions, reach, site traffic, revenue,
  • Identify opportunities for streamlining social media content production; leverage tools and freelance support to maximize team efficiency and diversify our creative
Qualifications and Experience you will have:
  • University degree, college diploma or 3-5 years of relevant experience in marketing or a related field
  • Knowledge of online marketing and strong understanding of social media channels
  • Experience working with social media management tools for publishing and reporting is preferred
  • Resourceful self-starter, with a can-do attitude that thrives in a fast-paced entrepreneurial environment
  • Excellent consulting, verbal and written communication skills
  • Positive attitude, detail and customer oriented with good multitasking and organizational ability
  • Ability to work well under pressure and can meet tight deadlines with a strong sense of accountability
  • Strong project management skills and ability to manage multiple projects
  • Ability to navigate, collaborate and influence cross-functional partners
  • Fluency in English; other languages are an asset
Benefits:
  • A competitive salary, loads of leave entitlements (including 4 weeks annual leave), and full medical benefits
  • Hybrid work model from home/office available (e.g. 2 days at the office, 3 days from home)
  • A fun advertising agency work environment
  • Excellent international career opportunities in a high growth company
We\xe2\x80\x99re big fans of authentic. Diversity and inclusion are fundamental to who we are, and what has always made us tick. We recruit and reward people based on capability and performance. We don\xe2\x80\x99t discriminate based on race, gender, sexual orientation, gender identity and/or expression, lifestyle, age, educational background, national origin, religion or physical ability. You may think we care about your purple hair or love of cats, but we don\xe2\x80\x99t. We believe treating everyone with authenticity and respect simply gives us the best chance of delivering success. S8tpCa1Rp4

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Job Detail

  • Job Id
    JD2189837
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned