Senior Manager, Public Relations

Toronto, ON, Canada

Job Description


Line of Service Internal Firm Services

Industry/Sector Not Applicable

Specialism IFS - Brand & Communications

Management Level Senior Manager

& Summary A career in Firm Strategy and Communications, will provide you with the opportunity to establish effective communication programmes that promote and protect PwC\xe2\x80\x99s vision, strategy, values, and purpose. You\xe2\x80\x99ll focus on designing communication strategies that aid in implementing new policies and programmes and that will enhance the organisation\xe2\x80\x99s relations with the community, public, government, shareholders, and employees.

Our Communications team combines expertise including corporate and issues communications, internal communications, change management, media relations, public affairs, digital and social communications and analytics. In PwC Communications, we don\xe2\x80\x99t just create and amplify content, we are storytellers relentlessly dedicated to being strategic counselors, inspiring our people, growing and protecting PwC\xe2\x80\x99s brand and creating business value that accelerates PwC\xe2\x80\x99s strategy.

Meaningful work you\xe2\x80\x99ll be part of

As a Senior Manager, Public Relations you will help drive our PR efforts in building our thought leadership profile, helping us build a pipeline of strong subject matter experts in our leadership profiling efforts as well as issues from strategy to execution. Responsibilities include but are not limited to:

Develop national PR plan/s based for maximizing markets and client-facing campaigns, in consultation with members of the Communications team; and ensure that our PR strategy reflects our Firm strategy and vision, and achieves our goals which aligns with the Firm\xe2\x80\x99s key themes, campaigns and thought leadership

Provide innovative and impactful communications tactics and activities for delivery across multiple external audiences, via appropriate digital channels and platforms

Provide strategic guidance and advice to effectively manage the communication needs of regional and national stakeholders

Research opportunities to build regional and national leader profiles and position appropriately regarding relevant areas of focus and the Firm\xe2\x80\x99s overall brand and key marketplace themes

Work closely with the CRO, OGC, CMO and National Communications Director on any reputational or issues management. Involves working with the legal counsel team, risk management and Canadian Leadership Team (CLT)

Advise the Firm on PR protocol, key messages, and spokespeople

Provide counsel, coaching, advice and support to regional and national leaders, as aligned to Firm\xe2\x80\x99s brand, positioning, strategy and priorities

Work with PR Manager to manage vendor relationships (media monitoring, media agency, etc.)

Oversee preparation of media monitoring reports for national campaigns, monthly and quarterly reporting

Work with PR Manager on establishing and building relationships with national and regional media contacts to enable coverage of campaigns and external leadership profiles, in conjunction with the Manager, Public Relations

Experience and skills you\xe2\x80\x99ll use to solve

Proven experience in direct media relations from communications and/or media relations experience in other Professional services firms, large multinational corporations, or consulting firms / PR agencies managing large-firm clients

Demonstrated strategic media planning and implementation

Intellectual curiosity and deep understanding of key economic and business trends

Exceptional writing skills with the ability to draft OpEds, edit articles, craft press releases and oversee interviews with senior leaders and prep them for media interaction

Strong ability to develop a strategic PR approach to align to firm strategic priorities with marketing and communications plans

Exceptional understanding of best practice media relations approaches, vehicles, strategies and tactics

Familiar with the integration of social media into PR campaigns

Excellent written and verbal communication and public relations skills

Exceptional interpersonal skills, stakeholder management skills and ability to work in a matrix organization with multiple stakeholders

Strong project management, problem solving, organizational and research skills with a keen attention to detail

Ability to motivate, coach and inspire top performance within the PR team, ensure the PR team works closely with the rest of the team, and have the capability to resolve conflict within or between teams in an organization

Bilingualism in English and French is considered an asset

Ability to execute under tight timelines, pressure and competing priorities with limited supervision

Why you\xe2\x80\x99ll love PwC
We\xe2\x80\x99re inspiring and empowering our people to change the world. Powered by the latest technology, you\xe2\x80\x99ll be a part of amazing teams helping public and private clients build trust and deliver sustained outcomes. This purpose-led work, and our continuous development environment, will take your career to the next level. We reward your impact, and support your wellbeing, through a competitive compensation package, inclusive benefits and flexibility programs that will help you thrive in work and life. Learn more about us at .

Your Application to PwC
We embrace new technology to deliver securely and differently for our candidates. To protect your personal information, apply at and visit to learn more about what your recruitment experience could look like.

The most connected firm through activity based working

With connectivity being a key enabler of our strategy, our objective is to become the most connected firm - connected to our clients, our communities and to each other. PwC follows an Activity Based Work model, where our PwC professionals engage in a diverse range of activities from our offices, from client sites, or our homes.

Putting the safety of our people and clients first

At this time, PwC does not require, but strongly encourages, full vaccination in order to access its offices. Some of our clients may require vaccination and other restrictions to be in place to access their premises. You may, therefore, be required to be vaccinated and comply with all other restrictions where applicable.

Education (if blank, degree and/or field of study not specified) Degrees/Field of Study required:

Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Required Skills

Optional Skills

Desired Languages (If blank, desired languages not specified)

Travel Requirements Not Specified

Available for Work Visa Sponsorship? No

Government Clearance Required? No

Job Posting End Date

At PwC Canada, our most valuable asset is our people and we grow stronger as we learn from one another. We\xe2\x80\x99re committed to creating an equitable and inclusive community of solvers where everyone feels that they truly belong. We understand that experience comes in many forms and building trust in society and solving important problems is only possible if we reflect the mosaic of the society we live in.

We\xe2\x80\x99re committed to providing accommodations throughout the application, interview, and employment process. If you require an accommodation to be at your best, please let us know during the application process.

To learn more about inclusion and diversity at PwC Canada: https://www.pwc.com/ca/en/about-us/diversity-inclusion.html. Be a part of The New Equation.

Chez PwC Canada, notre atout le plus pr\xc3\xa9cieux, c\xe2\x80\x99est notre personnel. Et c\xe2\x80\x99est en apprenant les uns des autres que nous devenons plus forts. Nous avons \xc3\xa0 c\xc5\x93ur de cr\xc3\xa9er une communaut\xc3\xa9 \xc3\xa9quitable et inclusive de professionnels de la r\xc3\xa9solution de probl\xc3\xa8mes, dans laquelle chacun se sent vraiment \xc3\xa0 sa place. Nous savons que l\xe2\x80\x99exp\xc3\xa9rience peut prendre diverses formes et, pour nous, donner confiance au public et r\xc3\xa9soudre des probl\xc3\xa8mes importants n\xe2\x80\x99est possible que si notre milieu de travail refl\xc3\xa8te la diversit\xc3\xa9 de la soci\xc3\xa9t\xc3\xa9 dans laquelle nous vivons.

Nous tenons \xc3\xa0 r\xc3\xa9pondre \xc3\xa0 vos besoins tout au long du processus de demande d\xe2\x80\x99emploi, d\xe2\x80\x99entrevue et d\xe2\x80\x99embauche. Si vous avez besoin de mesures d\xe2\x80\x99adaptation pour \xc3\xaatre parfaitement \xc3\xa0 l\xe2\x80\x99aise, faites-le-nous savoir \xc3\xa0 l\xe2\x80\x99\xc3\xa9tape de la demande d\xe2\x80\x99emploi.

Pour en savoir plus sur l\xe2\x80\x99inclusion et la diversit\xc3\xa9 chez PwC Canada: https://www.pwc.com/ca/fr/about-us/diversity-inclusion.html. Faites partie de La Nouvelle \xc3\xa9quation.

PwC

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Job Detail

  • Job Id
    JD2199765
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned