Marketing Visual Designer

Toronto, ON, CA, Canada

Job Description

About Feroot and the Role:



When companies trust websites with personal, payment or health information, invisible scripts are watching and opportunities for data breaches and bad actors abound. At Feroot we make sure that doesn't happen. We make websites HIPAA compliant and secure. We automate PCI DSS compliance so payment pages stay protected. And we support over 50 more global regulations. We do this all with AI agents that provide always-on protection and work quietly in the background, turning months of manual work into minutes.

So when you design a landing page here at Feroot or build an infographic, you're part of making the Internet safer.

Our CEO has testified before congress about data collection practices and appeared on CNN's Anderson Cooper 360 and CNBC explaining how tracking pixels harvest Americans' personal information. Your designs will help translate that expertise into materials that educate, protect, and help us grow.

At Feroot you'll create a cybersecurity brand that zags where everyone else zigs. While competitors default to dark mode, ominous imagery, and fear-based messaging, we need visuals that feel approachable, and trustworthy. Your job is to make compliance actually comprehensible to compliance teams drowning in audit requirements, deciphering frameworks, and trying to understand what's happening on their websites, all while standing out in a sea of identical cybersecurity brands.



What You'll Do:



You'll own the visual identity for the Feroot brand, you'll drive the design process for the company, and you'll design the assets required to bring comfort and control to the confusing and sometimes overwhelming world of front end compliance.



Key assets include:



Digital and print materials for campaigns, events, social (LinkedIn, X), emails, and our website (feroot.com) Product visuals that explain complex security concepts without requiring a cybersecurity degree Landing pages that convince CISOs and compliance officers to actually book demos Event materials for trade shows where you have 8 seconds to communicate why we're different

Brand identity and ownership:



Keep our visual identity consistent while evolving it as we grow Build templates and style guides so everyone can create on-brand materials Make cybersecurity look less boring than firewall logs in dark mode

Working with smart people across the team:



Partner with product marketing on launches and positioning Collaborate with demand gen on campaigns to drive leads Work with our web team to integrate designs into our WordPress site Coordinate with our field marketing team on events and conference materials

Optimizing what works:



Design for web performance (fast load times, accessibility, SEO) Use data from Google Analytics and HubSpot to improve designs Test different visual approaches to see what resonates

What You'll Need:

The basics:



3+ years designing for B2B tech, SaaS, or cybersecurity Fluency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign) Strong grasp of typography, color theory, layout for both digital and print Experience designing for WordPress and optimizing for web performance Ability to manage multiple projects Portfolio of your work and its results

What makes you stand out:



You've designed for compliance or cybersecurity audiences and made complex topics accessible You understand that "GRC" stands for Governance, Risk, and Compliance (or you're willing to learn) You've done motion graphics or video (After Effects, Premiere Pro) You've experimented with AI tools for design (Midjourney, DALL-E) and know when they help vs. when they're just hype You've designed for trade shows and know how to make a booth actually memorable

The Practical Stuff:



Work from our downtown Toronto office full-time Flexibility during peak campaign periods or events Background check required Must be legally authorized to work in Canada

How to Apply:



Include your portfolio, CV and/or LinkedIn profile.

Ready to help us make cybersecurity less terrifying? Let's talk.

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Job Detail

  • Job Id
    JD3021120
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, CA, Canada
  • Education
    Not mentioned