Job Description

Marketing Strategist career and employment opportunity awaits you. The Power to Move You Zanchin Automotive Group, a privately-owned network of 35+ successful dealerships that welcomes talent and enthusiasm, values people and contributions, and rewards performance and accomplishment, is looking for an experienced and enthusiastic MARKETING STRATEGIST to join the Team. Join now to be part of a company that has been supporting the community for 50 years, and where careers are made and fostered with enthusiasm, integrity, and respect. Now is the time to be part of a Team that encourages progressive and entrepreneurial styles, and drives performance through winning attitudes.
What\xe2\x80\x99s in it for you\xe2\x80\xa6

• Competitive and generous compensation package
• Enhanced Group Benefits Program, including extended medical, dental, vision, life insurance\xe2\x80\xa6and so much more
• Company-provided tools and equipment
• Ongoing development and training, including product and industry knowledge, from experienced leaders and experts
• Opportunity for career advancement within the group
• Employee preferred pricing for vehicles, travel, gym memberships, cell phones/plans, and so much more

About the opportunity\xe2\x80\xa6 As an integral part of the \xe2\x80\x9cwe can do that\xe2\x80\x9d operation, this position is responsible to perform all tasks related to accounts receivables and payables. Specifically:

• communicate with dealers and provide support on various marketing updates
• update monthly OEM marketing program changes on dealership websites
• log tickets to Graphic Artists, Journalist, Videographer to complete initiatives
• perform various website updates
• Act as the Point-of-contact for all marketing-related activies
• develop an annual advertising schedule for each assigned dealership, inlcuding Parts, Service and Sales
• plan and execute all web SEO/SEM, database marketing, email, social media, and display advertising campaigns
• design, build and maintain social media presence
• measure and report performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)
• identify trends and insights, and optimizesspend and performance based on the insights
• brainstorm new and creative growth strategies through digital marketing
• plan, execute and measure experiments and conversion tests
• collaborate with internal team to create landing pages and optimize user experience
• utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• identify critical conversion points and drop off points and optimizes used funnels
• collaboratewith agencies and other vendor partners
• evaluate emerging technologies
• maintain contracts, receipts, and invoices; communicate with dealership managers on current invoices requirements; review reports with respective dealership management

About you\xe2\x80\xa6 Ideal candidates will have a strong background and proven experience in accounting administration and processing, including:

• 2 to 4 years of proven digital marketing experience in the retail enviornment; dealership preferred
• post-secondary education in marketing or advertising or communications
• proficiency working with marketing platforms, social media sites, wesbite anaytics
• strong fluency in digital desktop design and publishing software \xe2\x80\x93 Adobe InDesign, Photoshop, Illustrator
• proficiency in Microsoft Office Suite, including Excel
• ability to adapt to a changing environment and meet deadlines
• ability to communicate professionally (verbally and written)
• strong attention to detail, organized and strategic
• ability to maintain professionalism
• ability to work independently and with minimal supervision
• self-motivated and driven with a passion for excellence in execution
• a desire to work in a high energy, fast-paced environment
• a proven commitment to quality of work

Why choose Zanchin Automotive Group? Your career ambitions will be achieved - we offer career development and advancement. You will be part a wining team - we are a leader in the industry driven by 50 years of people-centric business modelling. Your voice will be heard and ideas celebrated - we have an entrepreneurial and strategic attitude, that welcomes and supports individual ideas and strategies. You will enjoy a competitive pay and bonus plan - we offer many employment perquisites. You\xe2\x80\x99ll be part of a culture at the fore-front of transparency, communication and engagement \xe2\x80\x93 we are a Team, and work together to achieve and thrive.
Apply now to join a dynamic company where the future is limitless, and embark on an exciting career and journey. Interested in becoming part of the Zanchin Automotive Group team? Send your resume with salary expectations for review and consideration. We thank all applicants for their interest, but only those candidates selected will be contacted. Zanchin Automotive Group is an equal opportunity employer committed to fostering an inclusive, equitable and accessible workplace where every team member feels valued, respected and supported, and has the opportunity to reach their full potential. We welcome and encourage applications from all people. Should you require accommodation or support in any aspect of the recruitment and selection process, we will work with you to meet your needs.