Job Description

About us We are professional, agile, and innovative. Our work environment includes:

• Growth opportunities

Sr. Digital Marketing Strategist Are we a fit for each other? You: ? are a digital marketing enthusiast ? like optimizing campaigns across different channels and industries ? figure out how to fix it instead of who?s to blame ? like sharing knowledge with others We: ? love to learn new things ? aren?t afraid to make mistakes ? hate office politics About Blue Meta We are an Award-Winning Strategy, Digital & Creative Agency, we specialize in measurable marketing. We are passionate about giving our clients transparency into the things that matter to them. In doing so we create win-win situations that lead to long-term relationships. We empower our employees to learn and take risks. Our commitment to seek reality, challenging the status quo, and challenging each other to learn and grow is unique to the agency environment. We have no tolerance for ego; no one owns the whole solution. We all win together. https://wearebluemeta.com - check out our showreel Position Purpose and Summary At Blue Meta, Digital Marketing Strategists are accountable for the direction of digital strategies and execution for a portfolio of client accounts which you lead. With hands-on experience building campaigns that deliver ROAS and ROI at scale, as a Digital Marketing Strategist you will support the greater digital marketing team to deliver marketing results that meet or exceed client key performance indicators & metrics. What You?ll Be Doing ? Take the lead on managing clients day to do on everything digital, including digital marketing strategies, plans, and execution with the help of digital strategists that report to you. ? Drive traffic, leads, and ROI for clients, by defining the strategy, and monitoring results closely across all campaigns in your portfolio. ? Independently analyze data, troubleshoot off track campaigns and identify the top 80/20 strategies / tactics which will yield the fastest path to ROI given the clients' budget ? Independently use insights from analysis to allocate the appropriate resources to drive results ? Independently run meetings, and communicate analysis & recommendations to clients, resulting in retention, and trust building ? Independently work with team of digital marketing specialists, and project managers to manage projects and create reports that will be shared across the organization and used to forecast trends in revenue and workload. What You Are Responsible For ? Lead the thinking and framework behind the execution of digital strategies & campaigns plus mentor and teach support staff in digital strategy execution. ? Ensuring that all clients are supported with clear, accurate analytics & reporting. ? Ensuring that all clients are hitting KPI & metric targets. ? Ensuring that all clients have a clear growth plan. ? Maintain knowledge of agency?s tactics, strategies, and capabilities, as well as industry best practices in areas such as: social, search, programmatic, email/SMS, conversion rate optimization and marketing funnels. ? Knowledge of online marketplaces, shopping feeds and Amazon ads is needed. What You Should Already Have For primary consideration, you must bring the following skills and attributes: ? 2+ years in people management ? 4+ years managing digital campaigns ? 4+ years of hands-on experience with search marketing, paid advertising, social media ads, data & analytics, email marketing, conversion rate optimization ? Hands on experience building campaigns that deliver 5x-15x ROAS consistently ? Passion for cutting edge digital marketing & data ? Should be comfortable and fast with data, analytics and drawing insights for next steps (if coming from a non-agency environment) ? Able to communicate strategic recommendations in a concise and logical manner ? Excellent time management, organizational, interpersonal, and analytical skill Blue Meta provides a competitive salary and benefits package, in a fun and challenging work environment. Please include in the subject line: ?Your Name // Digital Marketing Strategist? Job Types: Full-time, Permanent Salary: $85,000.00-$105,000.00 per year Benefits:

• Company events
• Dental care
• Paid time off
• Vision care
• Work from home

Flexible Language Requirement:

• French not required

Schedule:

• Monday to Friday

Education:

• Secondary School (preferred)

Experience:

• Digital marketing: 4 years (required)

Work Location: Remote