Marketing Director

Waterloo, ON, Canada

Job Description


Who are we? Our company, Earthscape, is recognized as an award-winning design-build firm that specializes in high-end residential landscaping. We are a group of enthusiastic, creative dreamers and builders who work hard and are exceptionally proud of what we design and create. Our project managers aren\'t afraid to get their hands dirty and our installation crews know that we trust, and highly-value, their work. It makes for a positive, productive, fun and rewarding environment, with enough challenges and opportunities to keep us growing. Our focus is on designing thoughtful, creative and innovative outdoor spaces that offer a unique vision for each client using a wide variety of materials (stone, concrete, wood, stone, etc.) For examples of past landscape design-build projects, visit our website at http://www.earthscape.ca/ (http://www.earthscape.ca/%3c/p%3e%3cp%3eWho) Our main office and yard are located just outside of Elmira, Ontario; a second office/yard is located in Toronto. Who are we looking for? We are looking for a Marketing Director to join our growing team. We want you to think of this as your \xe2\x80\x98company\' within Earthscape. Our management style is very horizontal; collaboration will be your everyday. As our Marketing Director, you will achieve our growth targets by increasing and generating new paths to revenue. This is a high impactful role for someone who describes themselves to be a visionary, data-obsessed, and relentless to succeed. You are passionate about building, leading and executing. You will collaborate with multiple departments to identify revenue generating opportunities. The Marketing Director will be responsible for a broad range of duties including, but not limited to:

  • Collaborate with various departments (i.e, landscape construction, and maintenance in both divisions) to identify opportunities to generate and increase revenue.
  • Oversee promotion and advertising efforts to drive sales and build brand awareness.
  • Be aligned with the company\'s vision, purpose and core values.
  • Attend management meetings to report growth progress/plans.
  • Be knowledgeable in market trends, benchmarks, and best practices.
  • Work with marketing consultants(i.e, Google ads, social media) as needed.
  • Provide coaching and mentoring to our sales team to meet department KPIs and individual targets.
  • Forecast revenue generation and the strategies required and planning accordingly.
  • Manage all revenue channel development and introduce new sales channels and partners.
  • Partner with HR to ensure the brand expression is aligned with diversity and inclusion objectives, recruiting strategies, and company values.
  • Partner with the Sales team on sales collateral as well as business development.
Skills & Qualifications
  • Bachelor\'s degree in Marketing, or related field.
  • Minimum 5 years of experience in marketing management, 10+ years preferred.
  • Previous experience scaling a marketing division within a growing company.
  • Top-notch relationship building and negotiation skills.
  • Exceptional leadership skills and management experience, demonstrated through building teams and implementing exemplary processes.
  • Tenacious problem-solving skills; no task is too big or too small.
  • Excellent analytical, interpersonal, and collaboration skills.
  • Comfortable in a \xe2\x80\x9cPlayer/Coach\xe2\x80\x9d role as you gain success and build up your team.
  • Thorough understanding of marketing strategies and practices.
  • Proficient using Microsoft Office Suite and G Suite.


What\'s in it for you? The Earthscape team manages and maintains some of southern Ontario\'s most beautiful residential landscape projects. This position will afford you the opportunity to help show prospective clients the endless possibilities Earthscape can provide. The pace, challenges and problem-solving opportunities will mean you are never bored. You will have the chance to develop and refine a wide variety of skills in our rapidly growing business. Your colleagues are all highly skilled, with an impressive range of backgrounds and expertise. Above all they are dedicated to Earthscape\'s success. We want you to be successful, and we believe in rewarding our staff for exceptional work. In addition to excellent on-the-job training in project management and site supervision, a safe and inclusive work environment for you and your colleagues, we offer:
  • Extended health and dental benefits
  • Life insurance and AD&D
  • Profit sharing and performance bonuses
  • Participate in our employee share ownership program (ESOP) after 1 year
  • Tuition reimbursement
  • Company events & social hours
Job Type: Full-Time, Permanent Location: Hybrid Compensation: $80,000-$100,000 Accommodations: We are committed to treating all people in a way that respects their dignity and independence. Should you require any accommodation during the recruitment process or otherwise, please notify us of this when you apply and we will work with you to meet your accessibility needs. Pre-employment checks: As part of our selection process, successful candidates may be required to consent to background checks relevant to the role, prior to receiving a job offer. These could include: work references, education and credential confirmation, employment verification, identity check, criminal offence and driver\'s licence record.

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Job Detail

  • Job Id
    JD2119021
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Waterloo, ON, Canada
  • Education
    Not mentioned