Job Description

Position: Google Ads Manager (Contract)

Location:

Canada (Remote)

Compensation:

$75-$100/Hour

Contract Length:

3 months (with opportunity to extend)

Job Type:

Contract

About Impact IQ Marketing

Impact IQ Marketing is a fast-growing digital agency based in Edmonton, Alberta. We help businesses scale through performance-driven web design, SEO and digital advertising. We care about outcomes, not vanity metrics, and we expect our partners to think the same way.

We're bringing on a

Google Ads specialist

to own a high-intent lead generation campaign for our

web design services

. This is a single internal campaign with meaningful budget behind it, designed to drive revenue and build long-term pipeline.

This is not a "set it and forget it" role. We're looking for someone who can

own the campaign front to back

, make decisions based on data, and continuously improve performance.

What You'll Be Responsible For

You will fully own one internal Google Ads campaign, including strategy, execution, tracking, and optimization.

Core responsibilities include:

Developing, launching, and managing

Google Ads campaigns only

(Search, Display, PMAX, and Video as appropriate) Building and refining

location-based strategies

and account structure Managing and optimizing ad spend in that begins at

$8,000/month and rising

Owning conversion tracking and attribution using

Google Tag Manager, GA4, and Google Ads

Using conversion and revenue data to continuously improve performance Testing and optimizing ad copy, keywords, audiences, bidding strategies, and funnels Providing strategic input on

landing pages and funnel optimization

Building or owning landing pages and funnels

if you have strong experience in this area

(not mandatory, but a major asset) Monitoring performance daily and making proactive optimizations Reporting on results weekly and clearly communicating insights, wins, and next steps

What Success Looks Like

Campaigns are structured cleanly and intentionally Conversion tracking is accurate and reliable Decisions are made based on data, not guesses Cost efficiency improves over time Revenue attribution is clear Learnings are documented and applied The campaign becomes a predictable pipeline driver

What We're Looking For

This role is best suited for a

senior Google Ads operator

, not a junior or generalist.

Required:

Proven experience running

Google Ads lead generation campaigns

Experience managing

$5k-$10k+/month ad budgets

Strong understanding of

conversion tracking, GTM, and GA4

Ability to analyze performance and optimize based on real data Clear communication and reliable weekly check-in Comfort owning results end-to-end
Strong assets:

Agency experience Funnel and landing page optimization experience CRO testing mindset Experience tying paid media to

revenue

, not just leads Experience scaling or improving underperforming accounts

Compensation & Structure

$2,000-$4,000/month flat retainer

3-month contract

Weekly communication and performance check-ins Opportunity to continue on long-term or manage client campaigns if results are strong

Why Work With Impact IQ

Clear expectations and decision-making authority One focused campaign -- not client chaos Performance-driven culture Opportunity for long-term work if this campaign performs Direct access to leadership and fast feedback loops
Apply with:

Your resume or LinkedIn profile A brief overview of

relevant Google Ads campaigns you've managed

Examples of budgets, results, and how you improved performance over time Optional: screenshots or Loom walkthroughs of past accounts
Job Type: Fixed term contract
Contract length: 3 months

Pay: $75.00-$100.00 per hour

Expected hours: 7 per week

Application question(s):

How many years of experience do you have freelancing for Google Ads campaigns?
PLEASE ELABORATE ON THAT EXPERIENCE.

Give me an example (or multiple) of campaigns where you increased conversions and revenue. PLEASE ELABORATE.
Work Location: Remote