Job Description

The Opportunity

1-800-GOT-JUNK? is looking for a Director, Paid Media to join our growing team! As part of the Marketing department, you will lead our overall media investment, which includes channel strategy, buying, optimization, and performance. You will be accountable for all online and traditional paid media investments, including video, audio, paid search, display, paid social, & direct mail, and work cohesively with our Marketing Planning team to make marketing mix planning recommendations for our franchise partners.

When we say It\xe2\x80\x99s All About People we mean it. We have created a hybrid work model that helps us get together to Collaborate, Celebrate and Connect while enjoying the flexibility of working where it makes sense for you. For this role\xe2\x80\x99s duty and responsibility we anticipate that you will be in the office 25% of time.

A Day in the Life

• In alignment with both organization and brand strategies, leads the development and execution of a global media investment strategy, with experience in US, Canada, and Australia.
• Identifies opportunities and defines business priorities in alignment with the strategic goals and objectives. Works collaboratively across teams to develop the plan and KPIs to execute.
• Leads a high performing team of advertising and performance marketing professionals towards the achievement of brand revenue goals, business, and marketing objectives.
• Develops and nurtures external agency partnerships to strengthen and scale our media investment strategies.
• Works collaboratively within and across teams to optimize media investments to drive revenue goals, business, and marketing objectives.
• Leverages customer insights to drive decision making and inform strategies.
• Accountable to Franchise Partners for exceptional execution for all media investments and strong return on marketing investment.
• Shares best practices, industry trends, and new innovations within and across our business, providing thought leadership to the system.

What You Bring to the Table

• Broad advertising experience including offline and digital channels; experience working in an advertising agency environment would be a benefit.
• Exceptional digital and performance marketing experience. You love how to work with data, technology and creative to marry the art and science of marketing and optimize media investments.
• Strategic orientation, with experience and understanding of how to position your team and the organization for long-term success.
• Results focused, driven to goal achievement, experience creating and maintaining a winning culture.
• Exceptional leadership, motivating and inspiring a team of marketing professionals.
• A relationship builder and understands that we are bigger and better together.
• Continuous learner and loves staying on top of the latest innovations and trends.

About Us

Did you know O2E Brands has been voted one of the Best Workplaces in Canada 12 times!?Take a sneak peek into why that is, here: (https://youtu.be/DJA02gMNU-0)

Check us out on social!

At O2E Brands we know that great talent comes in many forms and we want to meet you at your best. We will provide reasonable accommodations to applicants with disabilities at any time throughout the recruitment and selection process. Please reach out to our Talent Acquisition Team at talentacquisition@o2ebrands.com or notify the Talent Acquisition team member you are working with if unique arrangements will enable your equal participation.

O2E Brands