Digital Marketing Coordinator

Dieppe, NB, Canada

Job Description


Digital Coordinator
Midland Transport Limited has become a leader in the transportation industry by providing Superior Quality Service to our customers. Our services include Truckload, Less Than Truckload, Courier Services, and Third-Party Logistics/ Brokerage which provide the convenience of one-stop shipping.
Midland is currently seeking a \xe2\x80\x9cDigital Coordinator\xe2\x80\x9d reporting to the Digital Creative Lead. The Digital Coordinator will support and optimize Midland\xe2\x80\x99s digital marketing programs across various channels including digital and traditional platforms. The digital coordinator will help drive our digital narrative, enhance our brand presence, and improve digital communication with customers in order to encourage strategic business growth.
The successful candidate will be an initiative-taking individual with a \xe2\x80\x9ccan do\xe2\x80\x9d attitude, an excellent communicator and will thrive in a fast paced, dynamic environment.
The successful candidate will possess the following qualifications:

  • Degree or Diploma with a concentration in Marketing or Advertising or related Business field.
  • 2-4 years of experience preferably a marketing, branding, or communications role.
  • Project Management experience with a solid understanding of project management techniques.
  • Experience working with social media and other promotional platforms to manage content and analyze results.
  • Exceptional communication and organizational skills.
  • Experienced in copywriting and copy editing.
  • Creative thinker and problem solver.
  • Proficient knowledge of digital marketing technologies and related software platforms including CMS.
  • Experience in Graphic design and design software an asset.

Key responsibilities:
  • Manage Midland\xe2\x80\x99s content calendar for all digital web/social media platforms.
  • Source, edit and optimize content across all platforms including digital and traditional while ensuring brand consistency and adherence to our brand standard guidelines.
  • Collaborate cross-functionally on brand content creation inclusive of all marketing related initiatives for the business, both for internal and external stakeholders and with external vendors.
  • Manage and support digital analytics and support optimization of SEO.
  • Help to coordinate marketing events and digital product launches.
  • Manage regular communication, alerts and contacts made via web and social media sites.
Midland is proud to offer a competitive salary and benefits package, including but not limited to:
  • A flexible health, drug, dental, and vision plan
  • Employee & Family Assistance Programs
  • Health & wellness reimbursements, includes gym memberships, fitness classes or online workout programs.
  • Maternity leave top-up program (if applicable)
  • RRSP matching program.
  • Opportunities to take part in job related training and development as well as 24/7 access to online curated learning.
  • Growth and progression opportunities within Midland and the larger network of the JD Irving group of companies.
  • Hybrid Work Schedule to provide you the flexibility to work from home up to 2 days per week. (If applicable)

To Apply for this Career Opportunity:
Please apply online
We appreciate your interest in our company! The initial review of applications will begin on the deadline date for applying. Applications received after the deadline may not be considered. Only those candidates selected for an interview will be contacted.
To learn more about our products and services, click here.
Midland Transport Ltd. is committed to the principle of equal opportunity in its employment practices and to providing an environment free from discrimination and harassment for all employees.

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Job Detail

  • Job Id
    JD2161155
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dieppe, NB, Canada
  • Education
    Not mentioned