DESCRIPTION Did you know that Servus Credit Union is Alberta\'s largest credit union and is ranked #1 in Canada on Forbes\xe2\x80\x99 World\xe2\x80\x99s Best Banks list for 2022? We\'re embarking on a journey toward a bold new future for Servus Credit Union and to be the best, we need the best people doing their best work. Gone are the days of status quo as we build out a gutsy and driven workforce who can take Servus to the next level - if this sounds like you, then we\'d love to chat! We are looking for a full-time Digital Insights Analyst for our Member & Market Insights Department. The successful candidate ideally should be based in Edmonton, AB, but qualified and experienced candidates who are outside of Edmonton are welcome to apply for possible remote work opportunity. Additional Information:

• Compensation: $74,437 - $93,047 per annum depending on level and depth of experience
• Status: Full-time (37.5 hours a week); entitled to excellent company benefits, including incentive pay based on performance

• Closing Date: April 7, 2023.

Reporting to the Manager Member and Market Insights, you will support the day-to-day measurement and analytics for the Digital Banking applications and web properties. With a creative view of technologies, organizations, and markets combined with a fascination with the future and the ability to analyze complex business and technology issues, you should understand how coding, tracking and measurement, data visualization, testing and evaluation, data integration and statistical modeling supports Servus\'s business processes and help understand member needs. Working directly with the Digital Banking & Agile Marketing teams, you will conduct innovative analysis and insights, delivering recommendations and insights through written reports, advisory consulting, inquiries, and presentations. You will be accountable for the metrics that contribute to strategy and operations of digital touchpoints; including online banking, mobile banking, eTransfer, ATMs, internal and external websites, and other digital platforms as they emerge. Candidates will need a strong understanding of the business and technology issues facing Digital Banking in Financial Services companies today and an appetite for conducting analysis and writing research reports to stay abreast of the issues. You will also measure the success of Servus\'s online Digital Banking presence. You will analyze and report changes in online activity, transactions, and conversions to the Digital Banking & Agile Marketing teams, so they are well-informed when making business decisions. Beyond conversion data, you will track the company\xe2\x80\x99s platform utilization, web analytics, search engine ranking, advertising campaign results and branding across digital member and non-member touch points. The analyst will also work closely with various other Servus teams including but not limited to Information Services, Operations, Growth, Marketing and Data Analytics. More specifically, the scope of your responsibilities will include, but are not limited to:

• Increasing the efficiency of the company\'s online sales by undertaking various research and cost-benefit analysis.
• Identifying, analyzing, and understanding the Digital Banking needs and requirements of the company.
• Gathering internal and external client business project requirements and specifications.
• Working with the internal Digital Experience and Web Development teams to analyze and design the Digital Banking solutions to meet the business objectives.
• Conducting data analytics, research, member analysis, participating in cross-functional team support, and providing leadership and marketing team collaboration.

Requirements To qualify for this role, you should have completed a degree in marketing, business intelligence, economics, math or statistics (or equivalent experience oriented towards STEM - Science, Technology, Engineering, and Mathematics). A master\'s degree would be an advantage, but not required. You must also be willing to work on a flexible schedule, and willing to travel if needed. Experience:

• Minimum of 3 years of relevant experience in analytic roles (marketing, CRM or web).
• Experience working inside with teams, business analysis and/or project management.
• Solid experience in campaign performance management and analysis, including tagging and coding for website KPI tracking, ROI and Member insights.
• Database analysis with extensive experience with Excel pivot tables and statistical tools such as Google Analytics, Google Data Studio, Webtrends, Tealium, Power BI, etc.
• Excellent long-term vision and communication skills (both verbal and written).
• Strong analytical skills: ability to transform raw data into powerful visuals and stories, with a creative approach to problem solving.
• Strong organization skills, ability to prioritize multiple tasks with tight deadlines, changing priorities and occasional urgent matters while managing time efficiently and communicating to business and other stakeholders accordingly.
• Strong teamwork skills, ability to work in a matrix environment with internal and external counterparts.
• Prior knowledge of marketing and sales optimization, and online/digital advertising.
• Knowledge of mobile applications (Apple/ Android), Search Engine Optimization/ Marketing, Web Content Management systems, and e-commerce.

Furthermore, if you are a gutsy, smart and driven, then we encourage you to apply!
Benefits Working for Servus has outstanding benefits. We offer our employees flexible and practical benefits in addition to competitive salaries and career building opportunities. Some of our benefits include:

• Immediate financial service benefits
• Group RSP program available after 3 months

• 3 weeks\' vacation and vacation purchase program
• Flexible group benefit plan
• Flexible health and/or wellness spending account
• Employee/family assistance program

Imagine working for an organization that values diversity and inclusivity, and where everyone collaborates for your success. If you want to join a team of community leaders passionate in making an impact, apply now! What happens next? Thank you for applying with Servus Credit Union! If you are shortlisted for this opportunity, you will hear from us after the posting closes regarding next steps. Should you require an accommodation during the application and selection process, please contact us at careers@servus.ca with the position and location you are interested in. Next Steps Click on the link below to apply for this amazing opportunity. If you\'re shortlisted, you\'ll hear from us after the posting closes. Should you require an accommodation during the application and selection process, send us a quick email at careers@servus.ca with the position and location you\'re interested in. Thanks for applying with Servus Credit Union; we look forward to learning about you and your experience! Servus Credit Union is an equal opportunity employer and employs personnel without regard to race, colour, ancestry, place of origin, religious beliefs, gender, gender identity, gender expression, age, physical disability, mental disability, marital status, family status, source of income, and sexual orientation.