Job Description

DescriptionPrimary Responsibilities:

• Build, develop and generate revenue through strategic sales strategies domestically and internationally.
• Lead, motivate, and direct the sales team to cultivate a culture of sales success.
• Expand, support, and oversee all existing domestic and international licensing programs.
• Monitor direct sales costs and operate within allocated sales budget.

• Develop plans and strategies to expand coverage in underdeveloped regions.
• Evaluate and optimize sales processes and structures as needed.
• Provide detailed sales forecasts and analysis to guide decision-making.
• Cultivate and manage key account relationships, ensuring deliverables are met.
• Conduct semi-annual sales meetings to review performance and set targets.
• Implement incentive programs and training initiatives to drive retail sales growth.
• Collaborate with cross-functional teams to support product development and marketing efforts.
• Provide market insights and feedback to inform strategic planning.
• Mentor and train junior sales representatives for success in the role.
• Drive sustainable growth within existing customer base while actively pursuing new opportunities.
• Develop relationships with a targeted list of key retailers to capture licensing and manufacturing programs.
• Seek out, negotiate, and manage new profitable licensing programs domestically and internationally, with input from the CEO, and VP of Product
• Develop a licensing forecast, operational budget, and profit goals, and provide quarterly reviews of each.
• Regularly monitor status of guarantees, profit, trends, and potential revenues for all existing and new licenses, and recommend changes as needed.
• Research the domestic and international marketplace to find opportunities for licensed-related sales, product development, marketing, and promotions. This ranges from keeping current on articles in trade journals to reporting on new licensed movies a year ahead of their release in order to have product on the shelf by release time.
• Expeditiously handle and coordinate all requests from licensors on such matters as sales information, promotions, forecasting information, and meetings.
• Play a role in determining the licensed product needs for each season.
• Actively participate in the planning and development of license-related marketing and communications materials.

• Deep understanding of the brand and other functional competitors in outdoor or causal apparel.
• Established wholesale executive with 10+ years track record of brand building and licensing.
• Extensive industry contacts and a strong network for immediate outreach.
• Experience in cold calling and lead generation is essential.
• Ability to work collaboratively within a family-run business environment, demonstrating patience and adaptability to changing circumstances.
• Onboarding process will focus on understanding the business and brands rather than job-specific training so you must come to the table with tools, ideas and leads.

JRoss Recruiters