Job Description

Established in 1973, Roots is a proudly Canadian lifestyle brand that celebrates authenticity, quality, and community. Inspired by the great outdoors, we create timeless, sustainable apparel and leather goods designed for comfort and everyday adventure. At Roots, we believe in fostering a culture of inclusivity, creativity, and teamwork - where every team member plays a role in shaping our brand's legacy. If you bring passion to everything you do, lead with integrity, and believe in the power of collaboration to drive growth, we'd love to have you on our journey!



Roots is more than just an iconic Canadian retailer, we are a group of passionate people who act with integrity, trust each other and do what is right. We work in a space where people can grow and develop, with teams who own results and are dedicated to seeing Roots win. We seek to build long standing relationships with partners who share our commitment to maintaining high ethical standards of operation.



At Roots, we look for dynamic individuals who are not only interested in retail and fashion, but who enjoy challenges and share our vision for a safer, cleaner, healthier planet. Roots is not only a brand, it's a culture and lifestyle. In addition to our customers, an intrinsic part of our success has always been the people who work here. Our clients and customers need to have confidence that our managers and associates at all levels of the organization have the knowledge, skills and competencies to excel. Our company depends on systems and processes that support the continued learning and development of our people. Roots is a company in which you can grow and benefit from the great opportunities often available. All members of our team are encouraged to 'spread their roots'.

Nature & Scope:

Reporting to the District Manager, the Store Manager creates and maintains the Roots Experience for our customers and employees. Key to this role is leadership building, succession planning and coaching. The Store Manager is responsible for modeling and acting in accordance with Roots guiding principles and beliefs.

Key Job Responsibilities:

Achieve store sales budgets through execution of company standards, policies and procedures while exceeding customers' expectations through superior service at every opportunity. Provides ongoing selling skills coaching and development based on each staff member's individual strengths and weaknesses in order to achieve their personal sales goals. Establishes appropriate action plans to improve each individual's performance and productivity Ensures that customer loyalty is built and maintained by providing the ultimate shopping experience and by resolving customer issues or complaints in a timely and positive manner. Demonstrates the ability to lead by example in sales and customer service. Proactively seeks out qualified candidates for existing or potential positions ensuring the store structure meets the business needs.

Qualifications and Experience Required:

3 + years related experience in a retail apparel environment Leadership skills: demonstrated through KPI results, retention & performance coaching principles Experience with visual planning and merchandising. Demonstrated sales achievements in a high volume store. Ability to manage resources to ensure that established service levels are achieved at all times. Ability to manage multiple situations simultaneously while staying composed. Must possess excellent communication (both oral and written), leadership and interpersonal skills. Organization, planning and strong problem solving skills. Ability to plan and prioritize workload. Strong team-building skills with the ability to coach and mentor others.

At Roots we appreciate that skills and expertise are cultivated through a range of experiences. We are committed to reflecting Canada's diverse landscape in our products, team, and workplace culture. We value your unique perspective and encourage you to apply, even if you don't meet every listed requirement. Accommodations are available for applicants throughout the recruitment process.

Please note:

Roots uses technology-assisted tools, including artificial intelligence (AI), to support parts of the recruitment process. These tools may be used to help review applications, assess qualifications, and support interview documentation. All hiring decisions are reviewed and made by our Talent team and key leaders involved in the recruitment process.