Job Description

PPC & Social Media Manager (Part-Time)

Role Overview

The ideal candidate will be

Google Ads certified

, with proven experience in building, managing, and optimizing high-performing campaigns. Beyond Google Ads, you will also manage and optimize

Facebook and Instagram Ads

while helping oversee our social media accounts. Additionally, strong

email marketing experience

is required to support ongoing customer retention and engagement strategies.

Key Responsibilities

Plan, execute, and optimize

Google Ads campaigns

(Search, Display, Shopping, YouTube). Manage and refine

Facebook & Instagram Ads

, including audience targeting, creatives, and budget allocation. Conduct regular

keyword research

, competitive analysis, and audience segmentation. Monitor, analyze, and report on campaign performance to drive ROI improvements. Develop

retargeting strategies

and conversion funnels. Ensure proper

tracking setup

with Google Analytics, Google Tag Manager, and Meta Pixel. Collaborate with the team on

landing page optimization

for improved conversion rates. Oversee and support organic

Facebook and Instagram account management

(posting, engagement, brand consistency). Plan, create, and optimize

email marketing campaigns

(newsletters, automation flows, segmentation, testing).

Qualifications

Google Ads Certification (required).

Proven success managing campaigns with strong ROI across Google, Facebook, and Instagram. Experience with

Google Analytics, Google Tag Manager, Meta Ads Manager

, and related tools. Strong understanding of

A/B testing, conversion tracking, and attribution models.

Demonstrated experience in

email marketing strategy, automation, and reporting.

Strong copywriting and creative eye for ad visuals and email content. Excellent organizational skills and ability to manage multiple campaigns simultaneously.

Preferred (Nice-to-Have)

Experience with

Omnisend

(preferred) or similar platforms such as Klaviyo or Mailchimp. Familiarity with

Shopify

. Experience in the

luxury goods sector

is an asset.

How to Apply

Please send your resume to justrepp@gmail.com. Applications without proof of certification will not be considered.

Job Type: Part-time

Pay: $17.55-$24.27 per hour

Expected hours: 14 per week

Work Location: In person