Job Description

Description
Our team and what we'll accomplish together
The Mobility Postpaid Brand Strategy team is focused on developing and delivering the mid to long-term strategies for TELUS and Koodo Mobility brands and products. We aim to optimize and evolve the value propositions across rate plan suites, device programs, multi-user constructs, rewards programs, and service experiences. Our ultimate goal is to drive brand differentiation, and improve Mobility EBITDA and Household Customer Lifetime Value (CLV) by enhancing and simplifying product journeys and ensuring the optimal introduction of new products into the market.
You will be responsible for shaping the mid to long-term strategy of TELUS and Koodo rate plans, features, services, and device offerings. You will evaluate market conditions, develop valuable propositions, and work cross-functionally with multiple teams to improve key Mobility financial, operational and brand metrics.
What you'll do

• Evaluate domestic market conditions and explore international market opportunities to inform TELUS and Koodo Mobility offerings, inclusive of rate plan features, service experience, and device offerings
• Collaborate with Market Intelligence and Insights teams to identify research needs, develop research roadmaps, and manage research plans to gain valuable consumer insights to inform strategies for TELUS and Koodo brands
• Develop the business strategies required to enable new value propositions - including consumer research, business requirements, user stories and high-level financial and technology assessments
• Evaluate telco and adjacent industry brand service and support models to benchmark TELUS and Koodo brand performance. Propose and evaluate opportunities to elevate service and support as a core component of each brand's value proposition
• Explore and evaluate new service and support capabilities that are differentiated between TELUS and Koodo while enabling each brand to deliver on our Customers First Commitment

Qualifications
What you bring

• Effective storytelling skills, with the ability to communicate and sell your vision to stakeholders at all levels of the organization
• A love of, and experience conducting consumer research, and utilizing customer and market insights to bolster your strategic thinking
• Strong business-ownership mentality, with a willingness to "roll up your sleeves" and drive outcomes within and outside your mandate, coupled with a strong bias for action
• Comfort with ambiguity and competing priorities, leveraging structured thinking to break down complex problems into actionable work streams
• Excellent interpersonal skills; ability to collaborate effectively with diverse groups

Great-to-haves

• 4-7 years of progressive work experience; preferably in consumer research and insights, strategy or product marketing functions
• Industry experience in telecommunications, management consulting, or brand management / CPG
• Post-secondary degree in business, commerce, or similar - MBA is an asset but not required

Salary Range: $100,000-$150,000
Performance Bonus or Sales Incentive Plan: 15%
Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as:

• Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
• Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
• Generous company matched pension and share purchase programs
• Opportunity to give back to communities in which we work, live and serve
• Career growth and learning & development opportunities to develop your skills
• And much more ...

Job Type: This is for a current vacancy
A bit about us
We're a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.
You'll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We're committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you're helping us make the future friendly.
Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.
Sales and Marketing
Help us, help our customers make a real connection
We are honoured to be recognized
$14.7 billion
TELUS's annual revenue
$4.8 billion
The brand value that TELUS brings
12
Consecutive years our annual dividend payment has increased
Accessibility
TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.
We offer accommodation for applicants with disabilities, as required, during the recruitment process.

Skills Required