Job Description

Come Work with Us!

At RBC, our culture is deeply supportive and rich in opportunity and reward. You will help our clients thrive and our communities prosper, empowered by a spirit of shared purpose.

Whether you're helping clients find new opportunities, developing new technology, or providing expert advice to internal partners, you will be doing work that matters in the world, in an environment built on teamwork, service, responsibility, diversity, and integrity.

Job Title Senior Product Manager, Digital Sales



What will you do?

• Lead a cross-functional agile squad comprised of designers and developers to execute on the core Personal Deposit Account digital roadmap to bolster acquisition results
• Partner with key stakeholders to achieve alignment on upcoming and in-flight Epics through effective collaboration and stakeholder management
• Proactively seek opportunities to enhance existing digital product offerings with the goal of creating market-differentiation through unparalleled new client acquisition experiences
• Leverage data to identify areas of opportunity to drive further top-of-the-funnel growth and optimize in-funnel conversion to support acquisition growth for the organization
• Monitor progress against Objectives and Key Results through the iterative delivery of working software, helping to showcase the net-benefit of the capabilities delivered to market
• Identify opportunities for experimentation, and execute on said experiments, to drive to optimal results

What do you need to succeed?

Must-Have:

• 3-5 years of relevant digital product management experience with background in the Agile way of working
• Experience in one or more of the following areas of focus: client acquisition; digital acquisition
• Proven ability to drive results while effectively collaborating with key partners to do so
• Intermediate to Advanced experience with Google Analytics, DataStudio and Google Optimize.
• Dynamic leadership skills and a demonstrated ability to develop and lead new initiatives with a proven track record to deliver
• Established growth mindset and an ability to push, pivot and let go as the environment evolves
• Strong communication skills with the ability to tell a compelling story to garner buy-in and support
• Demonstrated analytical skills with experience leveraging data to make informed decisions
• Strong business acumen

Nice-to-have:

• Marketing background with experience around both mass and targeted campaigns
• Certified Scrum Product Owner, or related certification
• Familiarity with sales funnels and experience with sales funnel optimization
• P&L business background: acquisition, engagement, retention, or product management experience

Job Summary What is the opportunity?

The way Canadians bank has changed, and as we look to the next several years, digital will continue to play a leading role in RBC's growth. As such, we are looking for a talented team member to help contribute to our digital transformation focused on helping Canadians make decisions about the right bank account to support their everyday needs.

We are looking for a Senior Product Manager who is passionate about delivering unparalleled user experiences; who aspires to join a high-performing team; and who wants to make an impact by leading meaningful work every day. This role is perfect for someone who is intrapreneurially - self-motivated, proactive, and results-oriented - and possesses the ability to both think and act like an owner.

In this role, you will take on leadership of a dynamic roadmap for Personal Deposit Account acquisition, working with a cross-functional agile squad to deliver working software incrementally to our end users. As a Senior Product Manager, you will be responsible for establishing the product vision, creating alignment across the squad and external stakeholders, prioritizing value-added iterations, and evaluating the success of the deliverables once they're in the hands of the end user. You will use data and analytics to make informed product decisions on further opportunities to support better client experiences on an ongoing basis. You will also partner closely with the Product Director to devise long-term strategic opportunities that will further propel RBC ahead of the competition.

Address: TORONTO, Ontario, Canada

City: CAN-ON-TORONTO

Country: Canada

Work hours/week: 37.5

Employment Type: Full time

Platform: Personal and Commercial Banking

Job Type: Regular

Pay Type: Salaried

Posted Date: 2022-08-29-07:00

Application Deadline: 2022-12-06-08:00

Inclusion and Equal Opportunity Employment

At RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.

We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.

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Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at rbc.com/careers.