Senior Media Investment Specialist

Toronto, ON, Canada

Job Description

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A growing independent media agency, Glassroom emphasizes transparent advertiser-agency relationships, professional development of its experts, and continuous improvement. In this lab, we seek to turn brilliant media strategies into inspiring business results. We believe in the strength of the community. It is the curious, ambitious and autonomous humans who allow us to offer a unique service to our customers. We are proud to say that human intelligence and teamwork are what fuels our agency. Glassroom is part of Humanise (https://humanise.world), a collective of nine independent, yet complementary companies who share a belief: Consumers are people, first and foremost.
As a Senior Media Investment Specialist within a talented team, you will be responsible for developing and executing buying strategies for our clients across Canada. Your role will involve working closely with our media partners, strategists, and clients to develop effective buying strategies across all media. You will also be called upon to develop content partnerships and creative projects in collaboration with all our partners (creative agencies and clients).
Responsibilities


Media Investment:
  • Media buying and rate negotiation in TV, radio, OOH, premium web, print;
  • Evaluation, development, purchase, and negotiation of content projects, sponsorships, and creativity across all media;
  • Develop relationships with our media partners;
  • Optimize advertising campaigns, pre- and post-analysis, participation in post-mortems;
  • Work closely with strategists and the trade desk to bring campaigns to market.
  • Manage contracts, monitor media investments, billing, and BCR; Follow trends in online and offline media (TV shows, magazines, blogs, radio programs), always staying updated on new media.
Related Tasks:
  • Contribute to the ongoing training of the investment team;
  • Contribute to the improvement of work processes;
  • Help improve the agency\'s product; Specifically support the team of strategists and traders located in Toronto.
Qualifications
  • 3 to 4 years (or more) of experience in media buying across all national media channels;
  • Deep knowledge of the English-speaking Canadian market;
  • Expertise in the use of media measurement and inventory management tools (Comscore, Radius, Infosys, MediaOcean, Prisma, COMMB data report);
  • Good understanding of online/automated buying methods for offline media;
  • Advanced knowledge of best optimization practices;
  • Strong interest and basic knowledge of digital performance media;
  • Basic knowledge of data management platforms (DMPs);
  • Proficiency in Excel, Microsoft Office, and Google; Experience in food or CPG.
Skills
  • Ability to meet tight deadlines and work well in fast-paced environments;
  • Strong interest in new technologies and purchasing methods;
  • Negotiation skills;
  • Curiosity and exceptional attention to detail;
  • Analytical and conceptual thinking;
  • Strong organizational and priority management skills (individual and team support).
  • Team spirit, unifying personality;
  • Ability to train peers;
  • Ability to work with minimal supervision and manage projects from start to finish;
  • Outgoing, approachable personality, open to feedback;
  • Ability to build relationships with our media partners and clients;
  • Comfortable presenting to clients;
  • Excellent budget management and billing tracking skills; Willingness to occasionally travel for work.
Benefits
  • Hybrid work option: 3 days at the office;
  • Flexible schedule - 9/10 (1 day off every 2 weeks);
  • Vacation: basic annual vacation + agency closure during the holiday season + 4 doubled holidays + 3 floating holidays;
  • Collective insurance plan from day 1 - Modular (Bronze, Silver, and Gold)
  • $250 per year for health/wellness account;
  • Public transport discount: Bixi and Opus discount; Excellent coffee and various snacks available in our offices.
Our creds At Humanise and Glassroom, we are very proud of our work and our culture. We turn heads: Here is an overview of our clients and media campaigns designed at X (https://www.glassroom.ca/work), as well as some awards we have recently won (https://concoursidea.ca/gagnants/idea/2021?agency=1027). Humanise Collective won the Canada\xe2\x80\x99s Most Admired Corporate CulturesMC award in 2020 in the \xe2\x80\x9cEmerging Corporate Culture\xe2\x80\x9d category (https://waterstonehc.com/cma/awards/winners). At X and X, people are at the heart of everything we do. Our B4H, Business for Humans philosophy, brings our culture to life, making it vibrant and dynamic.
Join our team of experts. Welcome to Glassroom!

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Job Detail

  • Job Id
    JD2316263
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned