Job Description

Application deadline:
Location: , , Canada
Contract type: Permanent
Job ID: 1657

Role Description

Purpose and Overall Objective:

The position holder is accountable for leading development and execution of marketing strategy and tactics for Canadian market, alongside the Global Marketing team, including branding, positioning, campaign visuals and messaging, core claims and all Canadian promotional materials. The purpose of the role is to support and lead selected elements of the overall dermatology marketing strategy (consists of 3 brands, one in pre-launch, recent launch and an established brand) in the CANADIAN market. Collaborate with the Global Team and other key stakeholders to ensure that dermatology marketing strategy is aligned to and supportive of the overall dermatology commercial strategy. The role requires cross functional collaboration, working with all functions, including medical affairs, sales/sales operations, PSP and LMR to ensure a best-in-class launch.

Role and Responsibilities:

Participate in and actively provide input to the Global strategic and operating plans and initiatives

Develop innovative, impactful marketing strategies and tactics targeted toward healthcare providers (HCP) promotion

Lead the development and optimization of multi-channel campaign and core advertising assets (CVA, website, journal ads, banner ads)

Collaborate with Sales Management Team and Sales Training to optimize the development and delivery of field training; present marketing strategies and tactics at sales meetings

Attend and lead brand promotional presence at key scientific conventions (e.g. booth and distribution of promotional materials, etc.), meet with KOLS, advocacy partners and attend scientific sessions

Lead the generation of market insights, asset and product performance through systematic market research, competitive intelligence and other means of feasible data collection.

Manage the CANADIAN brand planning / opex process for dermatology marketing

Budget management for dermatology advertising and promotion and corresponding agencies

Contribute to business development/life-cycle management projects as needed

Complete all company-based and job-related training as assigned by LEO Pharma within the required timelines

Additional duties as assigned by LEO Pharma Management

Pharmacovigilance & Compliance with Adverse Events

Recognize that PV cases may come to your knowledge in this role and fulfil the responsibility to forward any adverse event and patient safety cases to the local Pharmacovigilance department in accordance with company policies

General

Ensure compliance with appropriate SOP\'s, policies and guidelines.

Complete mandatory training in assigned timelines upon hire as well as when new policies, SOP\'s, guidances are issued.

Participate in personal development and training sessions as required for the position.

Work in a safe manner that does not endanger yourself or co-workers. Report any health or safety concerns (internal and external) in compliance with LEO policy and standard procedures.

Strive to consistently uphold LEO Pharma\'s core values

Execute other duties as may be required by Executive team members and other members of LEO Pharma\'s Management team as training and experience allow.

Requirements:

Strong strategic and tactical marketing skills

Demonstrated organizational savvy with high self-awareness

Ability to lead through influence and promote effective cross functional collaboration

Ability to rapidly adapt and execute plans in fast paced, results oriented environment

Strong analytical skills; including forecasting acumen

Deep understanding of biologic market dynamics

In depth knowledge of Patient Support programs in Canada

BA/BS degree required; MBA preferred

Minimum 7 years of pharmaceutical experience with at least 3 years as product manager in specialty care/biologics. Launch experience is a strong asset.

Dermatology experience is desired, but not required

Must be able to perform all essential functions of the position, with or without reasonable accommodation

Behavioural Competencies

Drive for result

Has a strong bottom-line orientation

Has a track record of meeting/exceeding goal.

Business acumen

Knows how business work and organizations make money

Situational Adaptability

Readily adapts personal, interpersonal, and leadership behaviour

Understands that different situations may require different approaches

Can act differently depending on the situation

Manages Ambiguity

Deals constructively with problems that do not have clear solutions or outcomes

Effectively handles risk

Deals comfortable with the uncertainty of change

Being Resilient

Is confident under pressure

Handles and manages crisis effectively

Maintains positive attitude despite adversity

Bounces back from setbacks and grows from hardships

Manages Complexity

Uncovers root cause to difficult problems

Evaluates pros and cons, risks and benefits of different solution options

Asks the right questions to accurately analyse situations

Acquires data from multiple and diverse sources when solving problems

Working Conditions

Normal business working environment.

This role may require up to 25% travel domestically and internationally subject to relevant travel guidelines in effect as per Company and/or country restrictions.

Let\'s pioneer together
At LEO Pharma, we help people with skin diseases live fulfilling lives by advancing dermatology beyond the skin. We drive dermatology with our knowledge, collaboration, and curiosity, and we are at the forefront of science in developing new medicines. For us, pioneering together is about constantly improving and extending what\'s possible for each other, our company, and our patients.

LEO Pharma Inc. is an Equal Opportunity/Affirmative Action Employer. At LEO Pharma, we believe that our different perspectives, backgrounds, and attitudes are what enable us to make the best decisions, foster an inclusive culture, and meet the needs of the market we operate in. Therefore, we encourage you to apply for the position if you are excited about the role - even if you don\'t meet every single requirement listed, you might be just the pioneer we are looking for. With this in mind, applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. We believe in flexibility in all aspects - also when it comes to supporting our employees\' diverse needs, hence, we offer hybrid work opportunities whenever possible.

For certain positions, LEO Pharma might complete a background check conducted by a third party.
LEO Pharma Inc. seeks information for job applications from candidates in the U.S. through only the following channels:

• the LEO Pharma Inc. website and Halogen Talent Acquisition, powered by Jobvite
• via email to/from addresses using only the LEO Pharma domain of "@leo-pharma.com"
• screening and interaction by telephone and through the Microsoft Teams platform.

• LEO Pharma does not use Google Hangouts, Zoom or any other platform for any recruitment-related activities.
• Disregard any solicitation or request for information related to job applications with LEO Pharma via any other means and/or using email addresses with any other domain.
• LEO Pharma will never ask candidates to make any type of personal financial investment related to gaining employment with the company.

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