Job Description

WHO WE ARE
Touche! has been growing since 1995. We are a media agency powered by Omnicom Media Group, a world leader in marketing communications. Our creativity and passion have enabled us to obtain large national accounts; Numerous provincial, national and global awards; And the title of agency of the year in Canada in 2015 - the first Canadian media agency to win this award.
We are constantly reinventing ourselves. As media becomes more complex, so does our realm of expertise. We are continually improving our strategy and planning of traditional, digital and social media. We support our clients in all their media needs, from search engine marketing (SEM / SEO), business intelligence, programming and distribution!
Touche! has refused to become a "big company", choosing instead to be a "big start-up". Innovation, collaboration and passion are our core values and we care about our employees. We are looking to expand our passionate team.
Touche! It is the strength of a network, the agility of a start-up.
WHAT WE ARE LOOKING FOR
As a leader on the Paid Social Advertising and Account team, the Senior Social Manager will wear many hats. Senior Social Managers will be instrumental in developing strategies, planning, and ensuring proper implementation of social marketing programs to meet and exceed client goals. A successful Senior Social Manager will have great attention to detail and be able to take complete ownership of educating junior team members and getting tasks completed to bring value to our clients.
Main Responsibilities

• Possesses understanding of Social advertising campaign management and optimization practices across Facebook, Snapchat, Pinterest LinkedIn, Twitter and show that paid social campaigns can help clients meet their business goals
• Demonstrates strategic insight to develop, manage, and coordinate long term execution plans from client's stated business objectives and implement those plans for a large retail client
• Organizational and leadership capabilities to provide direct oversight, guidance, and management to a team of Account Coordinator(s) and/or Account Strategist(s) and assign resources, track progress, assist in execution and consistently plan programs, as well as assist with team performance reviews
• Develop an ongoing relationship with clients and cross-sell/up-sell various Resolution Media capabilities as appropriate
• Compile data across several social media platforms and work with their team to create weekly/monthly reports, including analysis for insights, optimizations and future strategy development, including KPI setting, measurement strategies
• Provide daily account management via phone, email and/or in person contact with clients, advertising, content, & management teams
• Exhibits excellent communication skills in order to effectively present strategic and tactical plans to clients and internal teams
• Monitor the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
• Demonstrates understanding of and ability to facilitate and manage forecasting, budgeting and pacing, campaign creation and optimization
• Displays understanding of business concepts and client objectives in order to identify campaign expansion opportunities
• Possesses well developed analytical ability to extract insight from data to plan next steps across multiple marketing mediums and relate the "story" back to client's business goals
• Act as liaison between clients, partner agencies, execution team and management to ensure flawless communications and program execution
• Provide regular insight and training to challenge and develop junior team members
• Manage the relationship with the social partners, as well as technology partners, such as Kenshoo, among others
• Participate in new business pitches when required
• Performs various duties as assigned

You are the desired candidate if you have:

• Bachelors degree in marketing, advertising, communications, marketing, public relations, MIS or stats preferred
• 4+ years of work experience (1+ years with hands-on experience with in social media)
• Previous experience with social media strategy and implementation, preferably in paid media campaigns
• Facebook Blueprint certification preferred
• Previous experience at a marketing agency is preferred, but not required
• Solid understanding of Social tagging and measurement capabilities
• Be a proactive self-starter
• Be a team player
• Possess a desire to work for a fast-paced, results-based company
• Have strong program management and organizational skills being able to manage multiple projects at once, along with the ability to proactively prevent issues and produce solutions when needed
• Be confident in analyzing and acting on marketing data
• Experience working with Microsoft Office products including Excel and PowerPoint

OUR PROMISE
We want you to live an experience that matches your talent!
We are committed to providing you with multiple learning experiences and to help you develop your talent. We offer a work environment that promotes the sharing of ideas and opinions, fun and success.
We offer you competitive remuneration and benefits that will make you say that choosing us was the best decision!
COMMITMENT TO IDEA
OMG is dedicated to cultivating a workplace that not only respects but actively champions Inclusion, Diversity and Equity through Action (IDEA). This commitment ensures that our workforce composition intentionally reflects the rich cultural mosaic of Canada with representation from various dimensions of diversity. It also drives how our team members, leadership, client services, employment practices, and relationships with all stakeholders are shaped.
We will process your personal data in accordance with our Recruitment Privacy Notice which is available on
OMG Canada s'engage a offrir un environnement de travail qui non seulement respecte, mais promeut activement l'inclusion, la diversite et l'equite par l'action (IDEA). Cet engagement a pour objectif que la composition de notre main-d'oeuvre reflete la diversite avec une representation des groupes sous-representes. Il determine egalement la facon dont les membres de notre equipe, notre leadership, notre service a la clientele, nos pratiques de travail et nos relations avec tou.te.s les intervenant.e.s sont faconnees.
Nous traiterons vos donnees personnelles conformement a notre avis de confidentialite en matiere de recrutement qui est disponible a l'adresse suivante

Skills Required