Job Description

At CN, everyday brings new and exciting challenges. You can expect an interesting environment where you\'re part of making sure our business is running optimally and safely-helping keep the economy on track. We provide the kind of paid training and opportunities that long-term careers are built on and we recognize hard workers who strive to make a difference. You will be able to thrive in our close-knit, safety-focused culture working together as ONE TEAM. The careers we offer are meaningful because the work we do matters. Join us!Job SummaryThe Senior Manager, Sales and Marketing Strategy and Events is responsible for leading projects as assigned, with an emphasis on handling communications, relationships, costs, and change management. The incumbent assists in developing a cohesive strategy that improves the performance of the Sales and Marketing team including a strong focus on oversight, delivery, and communication for smooth integration and maximum success. Furthermore, the incumbent is responsible for building and leading the events plan for Sales and Marketing. The incumbent oversees all campaigns, events, and trade shows, ensuring alignment of key messages for each campaign brought forward, and espouses a global strategic view of how each campaign fits into the complete corporate communications strategy.Main ResponsibilitiesSales and Marketing Strategy\xc2\xb7 Support defining a corporate strategy that aligns programs and initiatives across the Sales and Marketing functions within CN\'s overall strategic agenda\xc2\xb7 Link organizational and functional dependencies highlighting cost and benefits over time\xc2\xb7 Collaborate with the Chief Commercial Officer (CCO) and senior leaders to support driving the Sales and Marketing Engagement Plan\xc2\xb7 Facilitate planning and prioritization of functional goals and priorities, ensuring a direct connection to long-term business goals\xc2\xb7 Ensure that the strategic portfolio is well documented and clearly communicated to key stakeholders in order to ensure alignment and understanding of the value drivers\xc2\xb7 Handle governance forums for regular process updates, issue escalation, and information dissemination to facilitate project prioritization and decision making\xc2\xb7 Ensure the progress and delivery of key initiatives, providing direct execution management support to the CCO and team\xc2\xb7 Support change management activities into project and implementation plans\xc2\xb7 Identify activities required to handle risk and resistance that may be associated with change\xc2\xb7 Support and deliver on the communication plans to keep stakeholders informed, engaged, and supportive of project and program initiatives\xc2\xb7 Coordinate Sales and Marketing activities and priorities for enhanced teamwork and efficiency\xc2\xb7 Handle budgeting, headcount, and communication alignment to support strategic goals and organizational evolutionSales and Marketing Events and Communications\xc2\xb7 Oversee CN\'s engagement at major events, conferences and trade shows\xc2\xb7 Work with Business Units (BUs) to identify the best platforms and conferences to support the goals of CN and maximize its investment\xc2\xb7 Create and handle unique, innovative, and distinct corporate event experiences (i.e., Business Plan, Investor Day, Safety Summit, Sales Meeting) that support CN\'s strategic goals and objectives\xc2\xb7 Work closely with the port authorities, terminal operators, and other supply chain stakeholders to create moments that bring together supply chain authorities to explore trends, opportunities, disruptions, and major shifts on the horizon\xc2\xb7 Ensure that CN advertising and content marketing efforts are aligned with the company\'s goals and creating synergies with other promotional initiatives and sponsorships\xc2\xb7 Build customer engagement and advocacy to gain a deeper understanding of customers, create solid relationships, and drive more revenue opportunities\xc2\xb7 Lead the Customer Advisory Council and develop a clear set of initiatives that will have the greatest positive impact on as many of the attending council members as possible and on CN\xc2\xb7 Identify potential customer initiatives based on CN\'s Voice of the Customer feedback with a focus on innovative concepts targeted to drive profitable revenue growth or remove major customer pain pointsAdministration and People Leadership\xc2\xb7 Draft, review, and execute communications on behalf of the CCO\xc2\xb7 Ensure project management practices and principles are followed when launching and running an initiative from start to end\xc2\xb7 Ensure change management practices and principles are applied when launching and running business implementation\xc2\xb7 Oversee functional townhall and collaboration workshops to ensure integrated planning and stakeholder involvement\xc2\xb7 Develop and oversee the teams budgetWorking ConditionsThe role has standard working conditions in an office environment with a regular workweek from Monday to Friday. Due to the nature of the role, the incumbent must be able to meet tight deadlines, handle pressure and stress while running simultaneous projects. The role requires occasional travel within North America.RequirementsExperienceManagement\xc2\xb7 Minimum 5 years of previous management experienceo Experience interacting with executiveso Experience in strategy developmento Experience handling multiple stakeholderso Experience in leading and motivating teamso Experience in communication and marketing campaign development, execution, and measurementEducation/Certification/Designation\xc2\xb7 Bachelor\'s Degree in Business Administration or Operations Management\xc2\xb7 Master\'s Degree in Business Administration*\xc2\xb7 Change Management (PROSCI) certification*\xc2\xb7 Project Management (PMP) certification**Any designation for these above would be considered as an assetCompetencies\xc2\xb7 Demonstrates agility and drives change\xc2\xb7 Knows the business and stays current on industry needs\xc2\xb7 Collaborates with others and shares information\xc2\xb7 Sets direction and inspire others\xc2\xb7 Communicates with impact\xc2\xb7 Leads by example for the safety and security of allTechnical Skills/Knowledge\xc2\xb7 Strong computer skills and knowledge of Systems, Applications, and Products (SAP), Business Warehouse (BW), Microsoft (MS) Office including MS Project, and CN internal Systems\xc2\xb7 Knowledge of railroad operations and back-office process\xc2\xb7 Strong understanding of technology trends, change management and project management strategiesAbout CNCN is a world-class transportation leader and trade-enabler. Essential to the economy, to the customers, and to the communities it serves, CN safely transports more than 300 million tons of natural resources, manufactured products, and finished goods throughout North America every year. As the only railroad connecting Canada\'s Eastern and Western coasts with the Southern tip of the U.S. through a 19,500 mile rail network, CN and its affiliates have been contributing to community prosperity and sustainable trade since 1919. CN is committed to programs supporting social responsibility and environmental stewardship. At CN, we work as ONE TEAM, focused on safety, sustainability and our customers, providing operational and supply chain excellence to deliver results.At CN, we are dedicated to building North America\'s most and railroad, which includes reflecting the communities in which we operate. Research shows that candidates from underrepresented groups often don\'t apply unless they feel they fit the job posting at 100%. Even if you don\'t see yourself in every job requirement listed in a posting, we still encourage you to apply. If you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations), please reach out to our team atAs an equal employment opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, and other protected status as required by applicable law. We thank all applicants for their interest, however, only candidates under consideration will be contacted. Please monitor your email on a regular basis, as communication is primarily made through email.

Canadian National Railway