Job Description

POSITION ID # 32507
TITLE: Senior Graphic Designer
LOCATION: GTA - North Toronto area
WORK TYPE: HYBRID - 3-4 days in-office as required
Salary Range: base between $65,000 - $95,000 - depending on experience
ABOUT OUR CLIENT:
Our client, a high-growth beauty and personal care company, is seeking a creative and strategic Senior Graphic Designer to join their dynamic team. This role offers an exciting opportunity to shape brand narratives through impactful design across various platforms, including digital, retail, and social media. A background in the Beauty, Cosmetics, Personal Care, Fashion/ Lifestyle, or CPG industries is an asset.
RESPONSIBILITIES:
The Senior Graphic Designer will perform a diverse range of functions including but limited to:

• Collaborate with the Creative Director, Art Director, graphic designers, and brand leads to conceptualize and design a wide range of creative marketing materials, including digital and social media assets, campaigns, packaging design, advertising layouts, retailer displays, brand videos, photoshoots, and more.
• Bring senior-level expertise in delivering on-brand retail and packaging design, promotions, and communications across multiple platforms.
• Execute projects from concept to completion, ensuring high-quality final deliverables that align with brand guidelines.
• Mentor junior designers, providing guidance and support to ensure creative standards and project timelines are met.
• Possess advanced knowledge of graphic design, digital design, social media design, and best practices within these disciplines.
• Develop motion graphics and video edits, leveraging existing static assets or video clips to create dynamic content.
• Maintain a thorough understanding of print production, ensuring designs are optimized for production processes.
• Create visually cohesive and compelling designs that consistently reflect the brandxc3xa2xc2x80xc2x99s vision and maintain a strong, unified aesthetic across all touchpoints.
• Deliver innovative and creative design solutions, staying ahead of trends while aligning with strategic brand goals.
• Research industry trends and consumer insights, providing recommendations to elevate design strategies and maintain a competitive edge.
• Work cross-functionally with teams to streamline workflows, optimize efficiencies, and ensure timely access to assets for production deadlines.
• Manage multiple projects in a fast-paced collaborative environment, effectively shifting priorities while maintaining quality.
• Perform under pressure, meeting tight deadlines while delivering high standards of creativity.
• Contribute to a positive and collaborative team culture, demonstrating an open-minded and proactive approach.
• Work independently and as part of a team, balancing individual responsibilities with collective goals.
• Oversee the pre-flight process for all print materials, ensuring accuracy before production, and manage the archiving and retrieval of graphic assets, source files, templates, and related design materials.

REQUIRED QUALIFICATIONS:
The ideal candidate should possess the following qualifications:

• Degree in Graphic Design or a related field from a recognized university or college.
• 8+ years of experience in graphic design, with a focus on the beauty or fashion industries.
• Strong understanding of color theory and best practices, especially in Consumer Packaged Goods (CPG) design.
• A portfolio showcasing expertise in branding, typography, and conceptual design.
• Proficiency in photography and videography, with hands-on experience in a studio setting.
• Experience in video editing and motion graphics, bringing creative concepts to life.
• Strong copywriting skills aligned with brand voice and messaging.
• Deep understanding of market trends and the social media landscape.
• Creative and strategic thinker, with excellent problem-solving and critical-thinking abilities.
• Experience in CPG design, with a passion for beauty and fashion.
• Excellent communication skills, with the ability to present ideas clearly and influence key stakeholders.
• Strong understanding of in-store design and creating assets that drive retail presence.
• Advanced proficiency in Adobe Creative Suite, Canva, Figma, and Mac OSX.
• Exceptional attention to detail, ensuring all projects meet specifications and deadlines.
• A positive attitude and a strong drive to succeed!
• Upbeat, team-oriented, and collaborative personality.
• A background in Beauty, Cosmetics, or CPG industries is an asset.