About Us: At West Coast Seniors Housing Management, we see our communities as a family and we are equally committed to our residents and our staff. We provide an engaging work environment and treat each other with respect and dignity. We invest in the growth and development of our teams to actively participate in the creation of memories and moments that matter to our residents.
About the Role: Reporting to the President, the Director, Sales and Marketing will provide strategic Sales and Marketing leadership to WCSHM; ensuring the organization\xe2\x80\x99s occupancy and revenue goals are met. The Director Sales and Marketing leads and oversees all the sales and marketing activities of WCSHM. This includes but is not limited to support office and community level marketing plans and initiatives, communication through print, digital, and social media and any new emerging forms of media. The Director, Sales & Marketing will support the business by leading the development and execution of community-based sales and marketing plans and goal-setting. The Director, Sales and Marketing will provide leadership, coaching, mentoring and training to the Support Office Sales teams and Community based teams that are involved in sales. The position also requires interacting with external stakeholders to drive the awareness of the company within the public eye. The Director, Sales & Marketing will work collaboratively with other members of the Executive team in building a dynamic and sustainable organization culture of trust, integrity and service that will propel the growth of our people and revenue generation. Direct report: Regional Sales Managers and Coordinator Social Media and Communication RESPONSIBILITIES:
Engage and mobilize your team to achieve the purpose, goals, objective and key results of the organization.
Be an engaged collaborative team player, developing and maintaining professional relationships that support and strengthen the WCSHM/organizational culture and purpose.
Model the values and leadership behaviours of WCSHM/organization and inspire other to do the same.
Lead all sales and marketing activists within Independent Living, Assisted Living and Long Term Care
Ensure occupancy targets are met or exceeded for the whole portfolio
Identify new revenue generation opportunities for the organization
Ensure a vibrant positive compassionate sales culture is cultivated across the organization
Community outreach and communication plans are developed and implemented
Development and manage sales and marketing budget
Training, mentoring, evaluating and coaching of sales leaders and teams
Ensure access to current and accurate market intelligence is maintained and acted upon promptly
Develop and nurture community and industry partnerships
Ensure the consistent adherence to brand standards
Oversee the design and delivery of all advertising and marketing materials
Oversee the implementation of local or cooperative functions, meetings, workshops, tradeshows, conferences, partnerships, sponsorships and special events
Manage social and traditional media
Manage the communication plan for the Support Office and oversee community level communication plans
Any additional duties assigned
QUALIFICATIONS:
Business degree, or equivalent experience and education
Must have at least 5 years of Sales and Marketing experience, with sales team management experience
Strategic thinker and relationship builder
Must demonstrate knowledge of sales concepts, skills, processes, and programs
Strong organizational and time prioritization skills
Excellent communication and presentation skills
Organizational and multi-tasking skills
In depth knowledge of social media, traditional media and online marketing
Up-to-date with current and emerging market trends
Ability to problem-solve and provide supportive decision making
Proven experience coaching, training and mentoring sales teams
Proven change management experience
ADDITIONAL REQUIREMENTS:
Travel to communities within the organization
Valid Provincial Driver\xe2\x80\x99s License
Beware of fraud agents! do not pay money to get a job
MNCJobz.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.