Job Description

Dig Insights is a tech-enabled insights company that helps our clients stay ahead of the curve through smarter innovation. Unlike competitive research agencies that speak in the language of top-two-box scores and indexes vs. norms, we leverage powerful analytics and brand-new methodologies to speak in terms of our client\'s business goals.

This helps us talk to our business partners as strategists and deliver fresh insight, competitive advantage and an inspiring experience.

Upsiide is our SaaS platform, purpose-built for rapid innovation research. The marketing team at Dig Insights & Upsiide work across both brands to determine one, holistic strategy.

People who succeed at Dig are clever, creative, fun and able to work through complex projects at pace. They love to question established norms and are passionate about helping our clients to move their businesses forward.

We\'ve got big growth goals in 2023, and to help support these goals, we\'d like to bring on a Senior Content Marketing Manager to supercharge them.

Senior Content Marketing Manager - About this role

The Senior Content Manager Role will be responsible for the content strategy for both Dig Insights and Upsiide (no small feat). Content at Dig can mean writing, audio, or video assets. Working alongside the Senior Demand Generation Manager, the Senior Content Manager will define our content campaign structure, develop and manage the editorial calendars for both brands based on our campaign plans, and then act as master editor for each brand (adhering to the recently revamped communications brand guidelines). This will be the first role of its kind at Dig, which means we need someone who is able to set up processes, define ways of working, and set a new bar for what the content experience can and should be for prospects and clients.

Operations

• Manage a team of 2 content marketing coordinators.
• Plan the editorial calendar on a quarterly basis to ensure on-time content delivery.
• Utilize all applicable content formats to share a unique content experience to prospects and customers.
• Act as the master editor for all content assets that come of out Dig Insights and Upsiide.
• Establish and develop good relationships with external partners.
• Monitor and report on published content.
• Ensure content\'s alignment with the brand\'s tone of voice and style guide, produce and/or provide guidelines to publishers for native content creation.
• Act proactively on new ideas on content formats and distribution.

Skill, Experience, and Requirements:

• 5+ years of experience in content management, ideally within a B2B setting.
• Excellent copywriter and copyeditor, with the ability to work to multiple communications guidelines.
• Excellent communications skills.
• Keen attention to detail.
• Experienced project manager.
• Coordination of different teams and functions, while ensuring effective communication flow.
• Use of KPI\'s and marketing techniques for event success measurement.
• Superior negotiation and problem-solving skills.

Work Perks:

• Remote first working policy which gives the ability for employees to work remotely or take a hybrid approach (those who wish to work in our Dig offices, attend in-person client meetings or company events must adhere to our COVID-19 vaccination policy)
• Unlimited vacation policy
• Reimbursement for health and wellness classes/memberships, home office setup and continuous learning
• RRSP / 401K employer matching program
• Both our Toronto & Chicago offices are located steps to public transportation in the downtown core
• In-person and virtual social events such as poker night, paint night, trivia night and more!

To find out more about us visit us at &

Our culture is built on 5 core values: Energy, Excellence, Evolution, Equality and Empathy. We believe that our success is dependent on the diverse talents, skills, and ideas of its staff. We are committed to creating an inclusive work environment and encourage applications from all qualified candidates including those in the BIPOC and LGTBQ communities, and from people with disabilities.

We thank you for your interest in Dig Insights, however, only candidates who are chosen for an interview will be contacted.

Dig Insights