Job Description

Come make your difference in communities across Canada, where authenticity, trust and making connections is valued - as we shape the future of Canadian retail, together. Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well.
At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.
The Market Analytics and Loyalty team supports the Loblaw retail banners in planning and administering PC Optimum loyalty promotions and providing internal stakeholders with customer insights to help them make better, more data-driven business decisions. We are hiring a Senior Analyst , Loyalty Insights & Analytics to support an array of banners and formats.
Reporting to the Sr. Manager, this individual will be responsible for supporting the building and maintenance of our PC Optimum loyalty promotions working closely with a cross-functional team in marketing, promotions, and merchandising.
What You'll Do:

• Support the execution and validation of loyalty campaigns at Loblaw
• Provide thought leadership on loyalty offer strategy. Optimize loyalty investment to maximize incremental sales and profit
• Deliver weekly reporting on loyalty campaign performance. Responsible for maintaining model to measure incremental sales for all loyalty promotions
• Support marketing and digital teams on ad-hoc analysis and leverage customer data to deliver meaningful insights to drive business strategy
• Synthesize large amounts of data from multiple sources, including customer transaction data, consumer & syndicated research, market share, and campaign results. Extrapolate and interpret appropriate information to deliver value add recommendations
• Develop efficiencies through new and existing processes and reporting

What You'll Need:

• 1-3 years related work experience in an analytical role. Experience ideally in Retail, CPG industry, Consumer Finance, or Telecommunications
• Superb analytical and critical thinking capability; to not only manipulate massive, complex datasets, but also to derive meaningful interpretations & conclusions
• Strong interpersonal skills and comfortable collaborating within cross functional team
• Well-organized and capable of handling multiple mission-critical projects simultaneously while meeting deadlines
• Advanced knowledge of MS Excel
• Basic knowledge of SQL and dashboard visualization tools (MicroStrategy or equivalent) is an asset

Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars - Environment, Sourcing and Community - and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values - Care, Ownership, Respect and Excellence - guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits - these are some of the many reasons why we are one of Canada's Top Employers, Canada's Best Diversity Employers, Canada's Greenest Employers & Canada's Top Employers for Young People.
If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.
We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.
Please Note:
Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.
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Skills Required