Temporary position for 12 months
As a senior marketing advisor, you help develop and update the organization's products and services to meet member/client needs and support business development. You analyze market needs and develop and implement product and service marketing strategies. You lead and influence planning and development projects, feasibility studies, and complex, highly innovative strategic interventions involving multiple sectors. You help develop and recommend strategic directions and business positions. Your initiatives require extensive knowledge of your field. You make recommendations on the planning and execution of operationally and conceptually complex projects and initiatives that require comprehensive analysis and understanding of the organization and line of business. Coordination is critical, so you frequently interact with stakeholders working in a wide range of other fields. Interpersonal savvy is therefore essential. You serve as expert advisor and subject matter expert, as well as resource person and coach for senior management and decision-making bodies. More specifically, you will be required to:
Lead specialized development projects, initiatives and activities that significantly impact the entire organization
Advise your clients and partners to help them position, plan, develop, execute and monitor strategic marketing projects and initiatives
Develop and update policies, standards, models and programs to support your unit's strategic projects and initiatives
Identify, analyze, diagnose and address major issues. Recommend market development strategies, tactics and business solutions to decision-making bodies
Represent your unit before senior management committees and decision-making bodies
Represent and negotiate on behalf of Desjardins and enter the organization into agreements with external partners and organizations
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