Job Description

Embark on a rewarding career with Sobeys Inc., celebrated among Canada's Top 100 employers, where your talents contribute to our commitment to excellence and community impact.Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better - great experiences, families, communities, and our employees. We are a family nurturing families.A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.Ready to Make an impact?The Search Platform Specialist will be responsible for enhancing the visibility, search performance, and overall user experience across consumer-facing platforms. By leveraging a deep understanding of market trends, customer behavior, and internal stakeholder needs, this role will drive the development and implementation of search-related features and functionalities and also support the enterprise SEO strategy to optimize user experience and deliver measurable results.Here's where you'll be focusing:

• Collaborate with the Search Platform Manager to enhance website and mobile app features, prioritize the product backlog, and implement SEO best practices.
• Partner with UX/UI designers, developers, and business stakeholders to define and refine requirements, ensuring high-quality feature releases.
• Develop and coordinate search features and functionalities, including defining requirements, design, workback schedules, UAT approvals, and publishing/deployments.
• Convert business needs into user stories, acceptance criteria, and clear, actionable requirements.
• Define and track key performance indicators (KPIs) to evaluate the success of features and improvements.
• Identify and resolve bugs, usability issues, and performance bottlenecks through testing, iterative feedback, and continuous improvement.
• Conduct market research and competitor analysis to stay ahead of search trends and industry best practices.
• Conduct regular website audits to identify and resolve issues such as broken links, duplicate content, and crawl errors, ultimately improving search rankings and visibility.
• Develop and execute search strategies, including keyword research, content optimization, and technical enhancements, to increase discoverability and user engagement.
• Monitor, analyze, and report on SEO performance metrics, offering insights and data-driven recommendations.
• Lead A/B testing and analyze user feedback to continually optimize the search experience.
• Stay up-to-date with industry trends, algorithm updates, and emerging SEO tools and techniques to foster innovation.

#LI-CF2
#LI-HybridWhat you have to offer:

• 3+ years of experience in content strategy, SEO, business analysis, or digital product management.
• Bachelor's degree in Marketing, Business, Computer Science, UX/UI, or a related field, or equivalent professional experience.
• Strong ability to analyze web analytics, user feedback, and performance data to drive actionable decisions.
• Proactive, solution-driven mindset with a deep understanding of digital marketing channels and creative processes.
• Strong communication skills with the ability to collaborate with cross-functional teams and articulate product needs.

At Sobeys we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better - physically, financially and emotionally.Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:

• Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
• Access to Virtual Health Care Platform and Employee and Family Assistance Program.
• A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
• A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
• Learning and Development Resources to fuel your professional growth.
• Parental leave top-up
• Paid Vacation and Days-off

We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.

Sobeys