Recruitment and Admission activities often happen outside of normal working hours and on weekends.
The Office of the Registrar proudly supports McMaster University's academic mission through the creative, efficient provision of core administrative student services and the support of staff and faculty across all areas of the university community. Our work in supporting the student experience reaches from initial contact with prospective students through the celebrations of convocation. We are a smart, collaborative staff of over 100, spread across 8 departments: Student Services & Financial Support, Student Recruitment, Undergraduate Admissions, Records, Systems, Scheduling & Examinations, Student Communications and Central RO Administration.
Project Description
The Student Recruitment department is a central unit that plays a crucial role in promoting and supporting the undergraduate recruitment strategy of the university. We attract domestic and international undergraduate applicants by establishing recruitment networks and sharing McMaster's story digitally, in-print, and in-person. We develop and maintain relationships with prospective undergraduate students and key influencers, such as parents, educators, and guidance counsellors.
The Student Recruitment Team is looking to hire a Recruitment Officers, Domestic (Communications & Outreach). This position services two major functions, as the "face of McMaster", the ideal Recruitment Officer is a creative, confident, people-person. They are someone who thrives on communicating with high school students, parents and guidance counsellors. They have in-depth knowledge of McMaster's undergraduate programs, student services, admissions process, and procedures, and can share their passion for McMaster with our target audience. Public speaking, the ability to deliver presentations of a variety of sizes (small group to 500+), and overall excellent communication skills are a must. This individual will also support McMaster applicants throughout the application process, offering guidance and support at each stage. The ideal candidate will exhibit superior professionalism, tact, diplomacy, empathy, and patience in all interactions. Knowledge of our SLATE (CRM), MOSAIC student portal is considered an asset. Travel is a mandatory component of this position; with significant travel across Ontario (and possibly across Canada) in the fall (September to November), and periodic travel in the Spring. A valid G license is needed for this position.
These individuals will also have their own communication portfolio which supports both domestic and international undergraduate recruitment efforts. The individual will leverage their design experience and creativity to lead or support a variety of communication related projects. This could include print materials (first year viewbook, international recruitment brochure, open house agendas, etc.), overall maintenance and user-experience of our future.mcmaster.ca website, development of content for our @MacAdmit social media accounts, Chinese media from microsite to chinese social, photography and videography production for various communication campaigns. Knowledge and experience in relevant software (e.g. MS Office: Outlook, Word, Excel, PowerPoint, Google Analytics, Adobe InDesign, Adobe Premier, WordPress, etc.) is considered a strong asset.
General Description:
Responsible for attracting well-qualified applicants to the University through a variety of centralized recruitment efforts, programs, and initiatives. Delivers information to students at events as a means to promote the various faculties and specific programs within the University and to ensure the University meets its target enrolment.
Representative Duties and Responsibilities
Develop conceptual plans and budgets for projects.
Implement projects and ensure adequate staffing and that projects come in on time and on budget.
Develop and deliver presentations to potential applicants, families, and guidance counsellors.
Plan and coordinate various University recruitment events and campus-wide activities.
Develop estimates of time and resources required for a variety of events and activities.
Develop and implement market research strategies to establish and remain current with market trends.
Develop, implement, and coordinate a marketing plan for annual recruitment activities ensuring the image and reputation of the University is maintained.
Analyze travel reports and previous year's statistics to develop the school visit schedule.
Monitor and reconcile accounts, prepare financial statements, calculate program costs, travel expenses and develop budget proposals.
Negotiate terms and prices with external suppliers for services, supplies and equipment.
Design and develop learning and training materials for temporary staff.
Develop and deliver training sessions to temporary staff.
Update, maintain, and verify information in a variety of databases and spreadsheets.
Write and edit a variety of documents including, but not limited to, marketing materials, reports, correspondence and email.
Create, monitor, and update website and electronic request forms.
Write and modify queries to extract data from databases.
Facilitate focus groups to determine the effectiveness of current publications and to identify areas for improvement.
Document and provide feedback to senior staff regarding the target audience's perception of the University.
Meet with and respond to inquiries from prospective students.
Liaise regularly with stakeholders across the campus.
Attend and represent the University at recruitment events.
Travel to visit high schools and complete student registration activities.
Ensure the confidentiality and safeguarding of student files.
Maintain filing systems, both electronic and hard copy.
Remain current with frequent changes in all academic areas, programs, admission policies and procedures, electronic media and social networking.
Supervision
Ongoing responsibility for supervising up to 9 casual employees at any one time.
Qualifications
:
A University degree (preferably from McMaster) would be considered an an asset
3 years of relevant marketing and communication or public relations experience
Additional Information:
Must possess a valid G driver's license. Travel is a mandatory component of this position
The ideal candidate will exhibit superior professionalism, tact, diplomacy, empathy, and patience in all interactions.
Knowledge of our SLATE (CRM), MOSAIC student portal is considered an asset.
Strong project management skills with an ability to execute creative and cost-effective marketing and communications projects and maintain a number of projects simultaneously with competing timelines and priorities
Sounds understanding/success of both post-secondary domestic and international undergraduate recruitment marketing
Knowledge and experience in relevant software (e.g. MS Office: Outlook, Word, Excel, PowerPoint, Google Analytics, Adobe InDesign, Adobe Premier, WordPress, etc.) is considered a strong asset.
Advanced writing, editing, presentation and content development skills
Strong analytic research skills and the ability to use market research information strategically to improve and enhance communications to target audiences
Familiar with the university's brand guideline
Demonstrated exceptional interpersonal skills, sound judgment, inclusivity, openness, and independent decision-making abilities
Commitment to working with shared leadership and in cross-functional teams
How To Apply
To apply for this job, please submit your application online.
Employment Equity Statement
McMaster University is located on the traditional territories of the Haudenosaunee and Mississauga Nations and within the lands protected by the "Dish With One Spoon" wampum agreement.
The diversity of our workforce is at the core of our innovation and creativity and strengthens our research and teaching excellence. In keeping with its Statement on Building an Inclusive Community with a Shared Purpose, McMaster University strives to embody the values of respect, collaboration and diversity, and has a strong commitment to employment equity.
The University seeks qualified candidates who share our commitment to equity and inclusion, who will contribute to the diversification of ideas and perspectives, and especially welcomes applications from indigenous (First Nations, Metis or Inuit) peoples, members of racialized communities, persons with disabilities, women, and persons who identify as 2SLGBTQ+.
As part of McMaster's commitment, all applicants are invited to complete a confidential Applicant Diversity Survey through the online application submission process. The Survey questionnaire requests voluntary self-identification in relation to equity-seeking groups that have historically faced and continue to face barriers in employment. Please refer to the Applicant Diversity Survey - Statement of Collection for additional information.
Job applicants requiring accommodation to participate in the hiring process should contact:
Human Resources Service Centre at 905-525-9140 ext. 222-HR (22247), or
Faculty of Health Sciences HR Office at ext. 22207, or
School of Graduate Studies at ext. 23679
to communicate accommodation needs.
Hybrid Work Language
To ensure an ongoing and vibrant University community that meets the needs of our students, staff and faculty and supports the University mission, ability to work on-site continues to be a requirement for most University positions. The University is supportive of exploring flexible work arrangements that effectively balance operational needs and employee interests.
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