Product Marketing Manager Soulframe

London, ON, Canada

Job Description


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ABOUT THIS POSITION

Digital Extremes "DE" is seeking a Product Marketing Manager

The leadership skills of this candidate will allow them to seamlessly work with the dev team and other groups from all over the world to shepherd the creation of developer driven marketing collateral. This work includes the creation of programs in support of integrated campaigns that will help build continued awareness, promote game service milestones, and grow our global player community.

Candidates must be strong strategic thinkers, have impeccable communication skills, the ability to stay organized while focusing on a variety of tasks, and have the ability to present plans to a wide stakeholder group. This person embraces accountability and ensures every small detail is covered, while also holding a high quality bar for all the work they develop. Bonus points for those passionate about games and pop culture.

RESPONSIBILITIES

  • Work within the Product Marketing Team to develop, plan, and execute campaigns that supports the ongoing brand management and game service positioning
  • Collaborate with the development team to reflect their vision of their game in its marketing; learn Warframe inside-out to maximize promotional opportunities
  • Coordinate efforts with cross-functional marketing teams, day-to-day project management of these marketing initiatives managing priorities, budget and resources
  • Indirectly lead a team of talented marketing coordinators and associates to work with development, multimedia, PR, the web team, and agencies to create marketing collateral that delights and engages each game\'s unique audience
  • Develop, implement and manage marketing strategies that focus on user acquisition and retention; work with the internal Community Management team to ensure accuracy and alignment of marketing materials with the current state of the product
  • Help support the broader product marketing team in the creation, planning, and execution of effective marketing campaigns that achieve live service goals
  • Ensure marketing assets, web content, and community materials meet the caliber of brand expectations and strategic brand goals and are delivered on-time
  • Work on creative production of advertising and branding to develop communication and brand consistency across all user touch points; assist with copywriting/editing/positioning
  • Oversee the creation of marketing reports to measure effectiveness of activities and report marketing progress and ROI to other departments/teams
  • Monitor key trends in the industry space and provide analysis as needed, i.e. analyze consumer research and business data to intelligently guide strategies and marketing investment
  • Create and track tasks on JIRA, Asana & Trello
  • Work closely with 1st and 3rd party partners to encourage and maximize cooperative promotional opportunities
QUALIFICATIONS
  • Bachelor\'s Degree Preferably in Marketing, Business Management, or related field required
  • 5-7 years experience in video game marketing, free-to-play and online game expertise preferred.
  • Extremely detail-oriented, quality-focused and driven to consistently meet tight deadlines.
  • Strong understanding of marketing, promotions and pricing strategies, analysis and trends, product positioning, and promotional activity
  • Ability to leverage analytics, insights and reporting to make more informed decisions.
  • Capable of developing an end-to-end, go-to-market plan for a global release across all platforms, including mobile
  • Should be able to work on numerous projects in a fast-paced deadline-driven environment.
  • Positive "can-do" and team spirited attitude capable of developing cross-functional relationships.
  • Demonstrable passion for video games and game culture
  • Proficiency with JIRA or another Project Management Software, MS Office Suite, & Google Workspace
PREFERRED EXTRAS
  • 2+ Years as a Supervisor or in a Managerial Role
  • Masters of Business Administration (MBA)
  • Experience supporting a live game service
  • Working Knowledge of JIRA, Asana, Basecamp, Trello and Slack
ABOUT DIGITAL EXTREMES

Founded in 1993 by James Schmalz, Digital Extremes ranks as one of the world\'s top independent video game development studios. Originating with the co-creation of Epic Games\' multi-million unit selling Unreal\xc2\xae franchise including Unreal and Unreal Tournament, Digital Extremes went on to develop Dark Sector\xc2\xae, BioShock\xc2\xae for the PlayStation\xc2\xae3, the BioShock 2 multiplayer campaign, and The Darkness\xc2\xae II. The studio has reached its greatest critical and commercial success with the free-to-play action game, Warframe\xc2\xae, boasting a global community of 50 million registered players on PC, PS4?, Xbox One and Nintendo Switch?. Newer projects include the recently launched cross-platform MMORPG Wayfinder\xc2\xae (developed by Airship Syndicate & published by Digital Extremes), as well as the highly anticipated Soulframe\xc2\xae, an in-development open-world action-fantasy title.

Digital Extremes is headquartered in London, Ontario, Canada, and is proud to be selected as one of Canada\'s Top 100 Employers, achieving this recognition for the last nine years in a row.

For more information and exciting news related to Digital Extremes, please visit www.digitalextremes.com.

WHY WORK AT DIGITAL EXTREMES

Our culture is centered on providing great opportunities to our employees so that everyone feels they are making a meaningful impact. Developing new and existing talent is our long-term focus. We are honored that our work environment has been consistently recognized as one of "Canada\'s Top 100 Employers". We summon you to join our elite team!

The rewards of a career with Digital Extremes include:
  • Competitive salary with bonus opportunities
  • Excellent benefits and paid time off
  • Matching RRSP plan
  • Employee Assistance Program (EAP)
  • Virtual access to Dialogue, our mental wellness and healthcare services app
  • Professional development and career support
  • Work-life balance fitness subsidies
  • Be part of "Giving Back" through a multitude of fundraising venues at DE
  • Virtual events such as team building exercises, Games night, Live band performances, Adult and separate children\'s holiday and summer parties for global teams!
JOIN US

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Job Detail

  • Job Id
    JD2243628
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    London, ON, Canada
  • Education
    Not mentioned