Job Description

Our purpose is to positively impact people's lives every day in every home around the world! We work very hard to provide our consumers with high-quality, exciting 5-star products that make life easier. We thrive on passion and innovation and are looking for great people, with great ideas, who want to build the next big thing and develop while they do.

• This is a hybrid role based in our Mississagua, ON Office

Our mission to positively impact people's lives every day in every home around the world allows our employees to be thinkers and tinkerers, designers and doers, creators and number crunchers, makers of things they love. As we continue to grow, we are excited to add a PR and Influencer coordinator to our Canadian team.

OVERVIEW:

Joining the Canadian marketing team, this individual will work closely with our internal PR & influencer specialist as well as our external PR agency to help to define the voice of the brand in Canada through our social channels.

The PR and Influencer coordinator will play a critical role in creating and posting content to our social channels, will manage the social channel calendars and will work cross functionally to ensure that we are identifying and building relationships with Canadians who help to shape the conversation around our products. We are looking for someone who is passionate about content creation, influencer relations and PR.

Here are some of the EXCITING things you will get to do:

• Develop and maintain a robust roster of Canadian influencers who align with our brand vision and KPIs as well as seamlessly align with and support our brand marketing efforts.
• Oversee outreach to influencer partners including sourcing, contracts, deliverables, and overall program management.
• Engage on influencer content to drive brand awareness and build/retain consumer loyalty.
• Deliver performance and insight reports on consumer, content, and platform trends to contribute to the consistent innovation of our influencer program and media strategy.
• Partner cross-functionally with brand marketing, digital and, sales to align on product information such a key messaging, launch dates and inventory.
• Partner with our local creative team to create relevant and authentic Canadian content.

QUALIFICATIONS AND SKILLS:

• Bachelor's degree in marketing, or equivalent experience.
• 1-3 years of prior Influencer Marketing experience required, preferably with direct responsibility for influencer relations and content creation
• Experience leveraging consumer insights to develop effective marketing campaigns.
• Experience in building social media calendars
• Project management expertise
• Fluency in French desirable

#LI-HYBRID

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

YOUR ROLE in leading our SUCCESS DRIVERS & representing our UNIQUE MINDSET

• Lead us to be RARELY SATISFIED
• Make things better each day; PROGRESS OVER PERFECTION
• Use your knowledge of our consumer, understand that DETAILS MAKE THE DIFFERENCE
• Deliver something great; WINNING IS A TEAM SPORT
• Be clear and honest, COMMUNICATING FOR IMPACT

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SharkNinja's Candidate Privacy Notice can be found here:

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by state or federal law. SharkNinja will consider reasonable accommodations consistent with federal, state, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture.

SharkNinja