Job Description

What You'll Do (Day-to-Day)

Content Brainstorming & Planning

: Come up with fresh, viral video ideas that align with Mellow's brand voice, jewelry products, and customer stories.

On-Camera Filming

: Be the face of Mellow in short-form videos (TikTok, Instagram Reels, YouTube Shorts).

Storytelling

: Turn jewelry into meaningful stories that resonate with Gen Z audiences.

Content Production

: Script, film, and edit videos -- from trending audios to original storytelling formats.

Social Posting

: Post content across TikTok/Instagram and engage with the audience (comments, replies, trends).

Analytics Review

: Track which videos perform well, identify trends, and adapt quickly.

Collaboration

: Work closely with the founders and marketing team to align content with product launches, seasonal campaigns, and community moments.

What We're Looking For (Qualifications)

Experience creating viral short-form content

(TikTok/Reels/YouTube Shorts) -- show us your past work or personal accounts.

Comfortable on camera

with a natural, authentic, and engaging personality.

Strong storytelling skills

, ideally with experience in lifestyle, fashion, or jewelry-related content.

Trend-savvy

-- you keep up with social media culture, viral formats, and trending audios.

Creative thinker

with the ability to turn a product into a story that feels relatable and shareable.

Basic editing skills

(CapCut).

Flexible & adaptable

-- comfortable working part-time now with the opportunity to expand to full-time. Bonus: Experience in influencer marketing, community engagement, or branding.

What We Offer

Flexible part-time hours to start. Growth opportunity: potential to become a full-time Content Lead as Mellow scales. Be part of a small, passionate team shaping a jewelry brand built on meaning and connection. Creative freedom to experiment and bring your personality into the brand.
Job Type: Part-time

Pay: $20.00-$30.00 per hour

Expected hours: 10 - 20 per week

Application question(s):

Do you have your own TikTok/Instagram account where you've built an audience? If yes, please share. How comfortable are you being the face of a brand on social media? Do you have examples of you being on camera? Which creators or brands do you think are doing an amazing job with short-form content right now, and why?
Work Location: Remote