London Drugs is one of Canada's most trusted retail brands, known for innovation, customer care, and community involvement. We're looking for a strategic and creative
MarTech and Loyalty Specialist
to elevate our digital customer experience and loyalty program, LDExtras. If you're passionate about CRM, UX/UI, and digital marketing, this is your opportunity to make a meaningful impact.
Job Summary
As a MarTech and Loyalty Specialist, you'll support the development and optimization of our digital platforms--including website, app, and owned technologies--to deliver seamless, customer-led experiences. You'll play a key role in enhancing loyalty program communications, managing CRM journeys, and integrating marketing technologies across our ecosystem.
Key Responsibilities
Develop and implement CMS templates across loyalty, pharmacy, and app platforms
Apply UX/UI best practices to improve customer journeys and digital engagement
Conduct smoke tests and end-user reviews for website releases
Execute loyalty program communications via email, app, and push notifications
Manage CRM-driven campaigns and customer journeys using platforms like Microsoft D365
Schedule, proof, and deploy digital assets across owned platforms
Maintain documentation for wireframes, brand standards, and layouts
Collaborate on tech stack integrations (owned and third-party)
Advance email automation, triggers, and segmentation strategies
Ensure secure migration and handling of personally identifiable information (PII)
Stay current with web technologies including HTML5, XML, JSON, CSS, and JavaScript
Qualifications
3+ years of experience in web production, digital marketing, or graphic design
Post-secondary education in Marketing, Graphic Arts, or related field
Strong communication and stakeholder engagement skills
Proficiency in HTML, CSS, and Adobe Creative Suite (or similar)
Experience with CRM platforms and customer journey execution
Knowledge of Microsoft D365 Marketing (Customer Insights) preferred
Familiarity with CASL, GDPR, and SEO best practices
Portfolio showcasing past work or design materials
Why Join Us?
Comprehensive medical, dental, vision, and prescription coverage
Employee discount and recognition programs
Company-matched RRSPs
Ongoing training and education opportunities
Free confidential counseling through our Employee Family Assistance Program
Opportunities to give back through community involvement
Apply now and help us shape the future of digital retail and customer loyalty.
London Drugs is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We are committed to building a company that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.
We will provide accommodations during the recruitment process upon request.
The above statements are intended to describe the general nature and level of work applicable to this position and are not intended to be an exhaustive list of all responsibilities, duties and skills required. Be advised, London Drugs DOES NOT use third party recruitment services.
London Drugs may collect, use, and/or disclose your personal information (including the information in this application) where it is reasonable for establishing, managing or terminating an employment relationship. This includes the use or disclosure of your personal information to persons inside or external to our organization, for the purpose of checking references or gathering other information to support an assessment of your candidacy.
To protect yourself, do not respond to unsolicited job offers from individuals or e-mail addresses, and never disclose any sensitive details about your identity (including personal or financial) to anyone you do not know or trust or on any unverified website, or website you do not trust.
Flexible work from home options available.
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