Job Description

We are seeking an experienced and versatile Marketing Specialist to lead strategic marketing and communications initiatives for a variety of clients across multiple industries. This role combines strategic planning, creative execution and hands-on campaign management across both traditional and digital platforms. The ideal candidate thrives in a fast-paced environment, can manage multiple campaigns and budgets and maintains strong client relationships. You must also be creative, proactive and solutions-oriented with a strong attention to detail with a commitment to high-quality work.

Key Responsibilities

Develop and implement comprehensive marketing and communications strategies for clients across traditional and digital channels. Create and execute marketing and social media strategies and campaigns Create engaging content Conduct market research and data analyses to inform marketing strategies. Perform monthly SEO and website analytics reporting Oversee campaign execution and monitor performance Nurture and maintain client relationships Develop budgets, timelines and campaign execution Prepare proposals and presentation decks Coordinate with third-party media partners and other third-party vendors

Qualifications and Skills

Post-secondary education in marketing, communications, business, or a related field (college diploma or university degree) Minimum 3 years of professional work experience in marketing and communications Proven experience in marketing and social media campaign strategy and management Experience managing budgets and multi-channel campaigns Solid understanding of SEO and website analytics Strong understanding of digital marketing best practises Strong organizational, project management and time management skills Excellent written and verbal communication skills Ability to work collaboratively and independently Ability to work in a fast-paced, client-facing environment Proficiency with Canva, Adobe Creative Suite, Google Workspace, Dropbox and Slack

Preference will be given to candidates with:

Experience and knowledge in the agriculture and tourism sectors Experience and knowledge of Google AdWords
Job Type: Full-time

Pay: $60,000.00-$65,000.00 per year

Benefits:

Dental care Extended health care Paid time off
Work Location: Hybrid remote in Calgary, AB T2R 0A4