Job Description

Are you an experienced Marketing Outreach Manager looking for a new challenge and an opportunity to advance your career? If you are an energetic, highly motivated, can-do attitude individual who enjoys networking and establishing relationships, we have the perfect job for you!

Who We Are

Busbud is the largest online travel agency specializing in intercity bus and coach travel with the widest global coverage. Travelling is our passion, and we work hard to offer the most comprehensive network of city-to-city travels. We are live in over 80+ countries, 21,000 cities and offer more than 2,300,000 bus routes. Our goal is to provide a more environmentally friendly, accessible and interconnected world for everyone.

What you can expect from the opportunity

• Creating a systematic, process-driven approach to partner outreach and relationship management
• Researching to identify partnership opportunities and advertisement opportunities
• Managing written public relations campaigns for the purpose of creating, bettering, or strengthening its relationship with the community
• Acting as Budbud's public relations expert who supervises activities geared to promote and sell a brand for increased awareness and visibility
• Coordinating internal and external information-sharing and communication with stakeholders and community-based organizations
• Collaborating with senior management and other marketing teammates to align our internal goals with new and existing partner relationships
• Delivering a great experience to our partners when working with our organization - you will represent our brand and be our partners' liaison internally
• Forecasting, measuring, and reporting the results of various projects with partners
• Shaping outreach initiatives and strategies to deliver against specified targets
• Running SEO Link Competitor Analysis to identify key opportunities for Busbud to capitalize on
• Initiating and maintaining relationships with publications, bloggers and key social influencers to provide insightful content as a guest contributor
• Growing the number of relevant, high-quality inbound links to all locales using your existing network
• Recommending and execute an off-site content strategy to include blogger / influencer outreach, competitions, gifting, advertorials, link reclamation and external content creation / guest posting on relevant content sites.
• Carrying out research to create unique stats and data for the purpose of generating earned editorial mentions
• Working and helping the content team to ensure integration of content & social campaigns, engaging with external sites / influencers
• Improving organic visibility for the brand in top performing markets to measure impact on traffic and conversion
• Building brand awareness online and improve organic search visibility for the brand by producing content and editorials to earn natural links

How can you impress us?

• 2-3 years experience as a Marketing Outreach Manager and/or Partnerships Manager
• Full of ideas and media and digital industry contacts to help us ensure strategic relationships with our key targeted partners
• BA/BS in Marketing, Communication, Journalism or similar relevant field
• Outstanding communication and interpersonal skills
• Extremely strong written and verbal communication skills
• Excellent organizational and time management skills
• Strategic thinker
• Networking aptitude with a large media presence and professional network
• Comfortable with technology, Google Suite, Contentful, PR platforms, SEMRush, and Ahrefs
• We're Global - miltiple languages are an asset (English (must have), French, Spanish)

What's in it for you?

• Competitive compensation based on experience
• Unlimited paid time off
• Healthcare benefits (health, drugs, vision, dental)
• Remote-first culture
• Apple equipment so you can work from home effectively
• Free bus tickets for all over the world
• Work in a diverse and inclusive environment

Busbud is committed to equal employment opportunity for all employees and to providing its team members with a work environment free from discrimination and harassment. All employment decisions at Busbud are based on business needs, job requirements and individual qualifications, regardless of race, colour, religion or belief, national, social or ethnic origin, sex, age, physical, mental or sensory disability, HIV status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, pregnancy, or any other status protected by the laws or regulations in the locations where we operate. Learn more about why we care about .

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