We are seeking a dynamic and results-driven Marketing Manager to lead our marketing efforts and drive the growth of our brand. The ideal candidate will possess a strong background in digital marketing, e-commerce, and analytics, with a proven track record of developing successful marketing strategies. This role requires creativity, analytical skills, and the ability to manage multiple projects simultaneously while collaborating with cross-functional teams.
Duties
Develop and implement comprehensive marketing strategies that align with business goals and objectives.
Manage e-commerce initiatives to enhance online sales and customer engagement.
Conduct market research to identify trends, customer needs, and competitive landscape.
Optimize website content for SEO to improve organic search rankings and drive traffic.
Create and manage Facebook advertising campaigns to increase brand awareness and lead generation.
Oversee product management processes, ensuring alignment between marketing efforts and product offerings.
Utilize Adobe Creative Suite to design visually appealing marketing materials.
Execute digital marketing campaigns across various channels, including email marketing and social media.
Analyze data using Google Analytics and Google AdWords to measure campaign performance and ROI.
Collaborate with sales teams to develop promotional strategies that support sales objectives.
Manage budgeting for marketing initiatives, ensuring effective allocation of resources.
Requirements
Bachelor's degree in Marketing, Business Administration, or a related field.
Proven experience in digital marketing, e-commerce, and analytics.
Strong knowledge of SEO best practices and tools.
Proficiency in Facebook Advertising and other social media platforms.
Experience with product management and sales strategies.
Familiarity with Adobe Creative Suite for design purposes.
Solid understanding of Google Analytics, Google AdWords, WordPress, HTML, and email marketing platforms.
Excellent research skills with the ability to analyze data effectively.
Strong organizational skills with the ability to manage multiple projects under tight deadlines.
Exceptional communication skills, both written and verbal. Join our team as we strive to elevate our brand presence in the market through innovative marketing strategies!
Job Types: Part-time, Permanent
Expected hours: 20 per week
Benefits:
Discounted or free food
Flexible schedule
On-site parking
Store discount
Experience:
Digital Marketing : 1 year (required)
Language:
English (preferred)
Work Location: In person
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