Job Description

ABOUT US:
Established in 1956, BEST is a Canadian janitorial company that aims to create a cleaner world by focusing on communities\' social, environmental, and economic impact. We have been recognized by Deloitte as one of Canada\xe2\x80\x99s Best Managed Companies and by Waterstone Human Capital as one of Canada\xe2\x80\x99s 10 Most Admired Corporate Cultures.

When you join the BEST team, you\xe2\x80\x99ll enjoy:

• Flexible and hybrid work schedules for head office positions
• Competitive wages and benefits packages
• An excellent company culture, with access to educational grants and regular team events and celebrations
• Employee recognition and appreciation programs
• Opportunities for career advancement, on-the-job training, and upskilling within a quickly growing company

Job Overview: As the Marketing Manager you will be responsible for developing and executing marketing strategies specifically formulated to anticipate business and client needs and build awareness about BEST\xe2\x80\x99s services while leading and inspiring a team.

Job Location: Coquitlam, BC

Wage Range: $75,000 - $85,000/yearly

Contract Length: 18-month contract (maternity leave) with the possibility of extension.

Duties and Responsibilities:

• Develop and manage the marketing and communications department from top to bottom;
• Manage the marketing budget and meticulously allocate resources to initiatives and campaigns;
• Develop and mentor the marketing team;
• Prepare the content and design layout of proposals in accordance with the clients\xe2\x80\x99 requirements;
• Oversee PPC ads (Google Ads) and landing page creation with A/B tests (SalesForce - Pardot) for the Maintenance division to generate qualified leads and brand awareness;
• Create advertising graphics and content on social media platforms to achieve brand awareness, attract leads for the maintenance division, and attract skilled candidates for the recruitment team;
• Develop and manage Account-Based Marketing (ABM) to create successful monthly email wrap-ups, analyze interaction scores, measure results, and determine the most successful methods;
• Develop and manage strategy for nurturing campaigns using segmented lists;
• Review and curate the monthly social calendar content, ensuring organic results and delivering information relevant to BEST\'s dedication to safety and sustainability, innovative practices, certifications, awards, and unique People & Culture programs;
• Prepare and present monthly, quarterly and annual reports to senior management;
• Measure and report the performance of all social media ads and organic posts, following the marketing KPIs;
• Manage communications such as BEST\'s website and blog, intranet web portal, internal quarterly newsletter, executive LinkedIn articles, press releases, sales and recruiting brochures, banners, and email campaigns;
• Support planning and production of creative content such as photoshoots, video production, and web development;
• Coordinate marketing strategies with the sales, financial, public relations, and production departments;
• Other duties as required.

Skills Required:

• Ability to read, review, analyze, and interpret documents;
• Proficiency with the Google Suite, Microsoft Office, Adobe Suite, video editing tools and website or page builders.
• Excellent written and verbal communication skills with strong leadership ability;
• Proven experience with marketing automation platforms such as Salesforce Pardot, HubSpot, Mailchimp, and similar. Highly organized and detail oriented;
• Exceptional time management skills with an ability to work on multiple projects simultaneously;
• Intrinsic ability to effectively analyze, prioritize, and execute departmental goals.

Education & Experience:

• Post-secondary degree specializing in Marketing or other related fields;
• 5-10 years\' work experience in a similar role;
• Acceptable security and criminal record check.

BEST is committed to creating a diverse, equitable, and inclusive workplace. We support the hiring of visible minorities, women, members of the LGBTQ2S+ community, and veterans. We are an equal-opportunity employer with the interests of fairness and equality. We will take the necessary measures to ensure that all applicants have equal access to Best Service Pros job opportunities.

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BEST - For A Cleaner World