Description :
The Marketing Team develops strategy and manages the implementation of marketing campaigns to deliver against subscriber targets for Home Phone, Internet, Television, and business portfolios. The Marketing Manager will report to the Associate Director Residential Marketing, and will work cross-functionally with partners throughout the organization including: Product Management, Marketing Communications, Sales/Support Channels, Customer Intelligence as well as Legal and Field teams. The Marketing Manager will be passionate about learning, delivering against results and will possess strong interpersonal, analytical, strategic thinking and tactical skills.
The Marketing Manager will lead the development, implementation and analysis of end-of-end marketing campaigns that target prospective customers or current customers for Northwestel products and services. Includes campaigns across all channels and tactics including direct mail, outbound telemarketing, online marketing, retail, door to door, plus various grassroots activities leveraging the entire product/services portfolio.
SPECIFIC ACCOUNTABILITIES
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