We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and elevate our brand presence across multiple channels. In this role, you will develop innovative marketing strategies, oversee campaign execution, and analyze performance metrics to ensure maximum engagement and growth. Your expertise will help us connect with our target audiences effectively, boost sales, and strengthen our market position. This is an exciting opportunity for a passionate marketing professional eager to make a significant impact in a fast-paced environment.
Marketing Director - Digital & Member Engagement
Location: Galt Country Club | Cambridge, Ontario Position Type: Full-Time | On-site/Hybrid Option
About Galt Country Club:
Galt Country Club is a prestigious private club known for its historic 18-hole golf course, vibrant curling community, fine dining experiences, and social atmosphere. As a club with over a century of tradition, we are committed to excellence, innovation, and delivering a first-class experience to our members.
We are seeking a dynamic, digitally-savvy Marketing Director to elevate our brand presence, enhance member engagement, and drive strategic growth through targeted digital and social media campaigns.
Position Overview:
Reporting to the General Manager, the Marketing Director will lead all marketing, branding, and digital communications initiatives for the Club. This role is ideal for a self-starter with creative vision, strong design and web development skills, and a deep understanding of private club culture and member service.
Key Responsibilities:
Digital Marketing & Brand Management
Develop and execute the Club's annual marketing strategy with a focus on member retention, recruitment, and engagement.
Oversee all online brand content and ensure consistent voice and aesthetics aligned with club values.
Lead the design and implementation of marketing collateral, digital newsletters, event promotions, and member communications.
Website & Virtual Presence
Manage and optimize the club's website (WordPress or similar), ensuring content is engaging, up-to-date, and SEO-optimized.
Integrate interactive features such as online booking, event calendars, and member logins to enhance user experience.
Monitor analytics and report on performance with insights to improve site traffic and engagement.
Social Media & Content Creation
Plan, design, and schedule engaging content across platforms (Instagram, Facebook, LinkedIn, etc.).
Grow social media following and engagement through curated campaigns, member highlights, event coverage, and seasonal content.
Create digital assets (graphics, video reels, animations) to bring the club's story to life.
Membership Marketing & Promotions
Design and execute campaigns to support membership sales, new member onboarding, and retention.
Collaborate with Membership Services to develop promotional offers and track campaign ROI.
Represent the brand at local events and partner with the community to drive visibility.
Photography & Videography Oversight
Regularly capture and curate professional-quality imagery of club events, amenities, and member experiences.
Maintain an image library for use across digital and print platforms.
Internal Collaboration
Work cross-functionally with F&B, Golf, Curling, Events, and Member Services to ensure consistent marketing support.
Provide creative support for internal communications, digital signage, and member newsletters.
Employee Engagement
Employee website Page
Communication, staff events,
Monthly New Letter and Ace of Month
Qualifications:
Degree or diploma in Marketing, Communications, Digital Media, or related field.
Experience in a marketing role, preferably in hospitality, luxury lifestyle, or private club settings.
Proficiency in website platforms (WordPress, Wix, or Squarespace) and design software (Canva, Adobe Creative Suite).
Strong knowledge of social media management tools (Meta Business Suite, Later, Hootsuite).
Excellent copywriting, visual storytelling, and project management skills.
Photography and basic video editing abilities are a strong asset.
Understanding of private club culture and high-touch member service is essential.
What We Offer:
A collaborative and innovative work environment in a prestigious private club.
Competitive compensation package, including health benefits and club perks.
Opportunities to showcase your creativity while making a measurable impact on brand growth and member satisfaction.
A chance to contribute to a historic club entering a new era of digital excellence.