Marketing Manager

Burnaby, BC, CA, Canada

Job Description

About Avestec:


Avestec is a

leading robotics company

specializing in industrial inspection solutions for challenging environments. With over

years of experience

, we design and deploy advanced robotic systems, including

flying robots, crawlers, and the innovative Marsupial collaborative robots

, to help our clients in energy, manufacturing, and industrial sectors enhance safety, efficiency, and operational excellence. Our technology is

patented, cutting-edge, and trusted globally

by major asset owners and industrial partners.

Job Summary:


We are seeking a

dynamic and results-driven Marketing Manager

to lead our marketing initiatives and drive growth through innovative strategies. The ideal candidate will have a strong background in

digital marketing, e-commerce, and analytics

, with a passion for leveraging data to inform decision-making. This role requires a creative thinker who is proficient in various marketing tools and platforms, capable of managing multiple projects simultaneously while achieving measurable results.

Key Responsibilities:



Develop and implement comprehensive marketing strategies to enhance

brand visibility

and drive

sales growth

across multiple channels. Manage

e-commerce initiatives

, optimizing product listings and driving traffic through

SEO best practices

. Conduct thorough

market research

to identify trends, customer needs, and competitive insights to inform marketing strategies. Create and manage

LinkedIn campaigns

to increase engagement and conversion rates. Collaborate with sales teams to ensure marketing efforts align with

sales objectives

and maintain cohesive messaging across all platforms. Oversee

product management processes

, ensuring marketing materials are consistent with

brand standards

. Utilize

Adobe Creative Suite

to design visually appealing marketing collateral that resonates with target audiences. Analyze performance metrics using

Google Analytics

and

Google Ads

to refine campaigns and improve ROI. Develop and execute

email marketing campaigns

aimed at nurturing leads and retaining customers. Manage the company's

Website

, ensuring content is up-to-date, engaging, and

SEO-optimized

. Maintain marketing budgets to ensure

effective allocation of resources

for maximum impact.

Requirements:



Bachelor's degree in

Marketing, Business Administration

, or a related field. Proven experience in

digital marketing

with a focus on

e-commerce strategies

. Strong understanding of

SEO principles and best practices

. Proficiency in

LinkedIn, Google Analytics, Google Ads

, and email marketing platforms. Experience with

product management processes

and budgeting. Experience in Tech startup environment Familiarity with

HTML

is a plus for website management tasks. Excellent

research skills

to stay ahead of market trends and consumer behavior. Strong

analytical skills

with the ability to interpret data effectively to drive decision-making. Creative mindset with proficiency in

Adobe Creative Suite

for content creation. Exceptional

communication skills

, both written and verbal, with the ability to collaborate effectively across teams. This role may involve travel to support marketing campaigns, events, and demonstrations, both domestically and internationally as required.
Job Type: Full-time

Pay: $65,000.00-$85,000.00 per year

Work Location: In person

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Job Detail

  • Job Id
    JD3096148
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Burnaby, BC, CA, Canada
  • Education
    Not mentioned