Job Description

Overview

The Marketing Manager will oversee the planning, development, and execution of marketing strategies across digital and traditional channels. This role requires a creative thinker with strong analytical skills, excellent leadership abilities, and a passion for elevating brand presence and driving growth.

Duties

Develop and implement comprehensive marketing plans that align with overall business objectives Lead and mentor a marketing team (designers, coordinators, content creators, etc.) Manage and optimize multi-channel campaigns (digital, social, email, print, events) Conduct market research to identify trends, customer insights, and competitive landscape Establish and analyze KPIs to measure campaign performance and ROI Oversee brand standards and ensure consistent messaging across all touchpoints Collaborate with sales, product, and leadership teams to align go-to-market initiatives Manage marketing budget and vendor/agency relationships Organize trade shows, events, and promotional activities Generate regular reports

Requirements

Bachelor's degree in Marketing, Business, Communications, or related field 5+ years of experience in marketing, with at least 2 years in a management or supervisory role Proven track record of developing successful marketing campaigns Strong understanding of digital marketing tactics (SEO, SEM, email, social media, content) Excellent communication, project management, and organizational skills Proficient in marketing tools/platforms (Google Analytics, CRM systems, Adobe Creative Suite, advertising tools) Excellent copywriting skills with the ability to create compelling content across various formats. Ability to think strategically while managing tactical execution Creative mindset and ability to embrace change in a fast-paced environment
Job Type: Full-time

Pay: $75,000.00-$90,000.00 per year

Benefits:

Casual dress Company events Dental care Disability insurance Extended health care Life insurance On-site parking Paid time off Store discount
Application question(s):

Do you have management experience? Are you proficient in Google Analytics, CRM systems? Do you have a marketing, business or communications degree?
Language:

English (preferred)
Work Location: In person