Job Description

Marketing Coordinator

Compensation: starting from $60,000 per year



Are you a detail-oriented marketer with a passion for digital campaigns, marketing automation, and data-driven results?



Smythe LLP (Smythe) is looking for a proactive and tech-savvy

Marketing Coordinator

to join our growing team at our downtown Vancouver office. Reporting directly to the

Senior Marketing & Communications Manager

, you'll play a key role in supporting and executing digital marketing campaigns and maintaining critical MarTech platforms. You'll thrive if you enjoy working behind the scenes to make campaigns run smoothly and get excited about automation, segmentation, and digital performance metrics in a finance/professional services environment.

Our Firm

Smythe LLP is a leading professional services firm with offices in Vancouver, Langley and Nanaimo. Since 1980, Smythe has assisted clients in BC, Canada and across the border with their accounting, assurance, taxation, insolvency and advisory needs. Smythe's clients include private, public, family-owned and non-profit organizations across a wide range of industries. Smythe is also a member of Allinial Global, one of the largest international accounting networks.



The firm's diverse team comprises over 200 individuals in both professional and support roles, all of whom work together to achieve our mission of building meaningful connections, providing expertise and delivering enduring value to our clients.

Your day-to-day

Utilize Microsoft Dynamics to create and schedule email/survey automation and user journeys Support the creation of multi-channel marketing campaigns from ideation to asset creation and campaign execution Monitor and analyze the performance of marketing initiatives, using insights to adjust strategies and improve results Maintain and update the Smythe website in WordPress, ensuring content is optimized for SEO and providing a positive user experience Produce engaging content for various media, including social media, website, business development collateral and digital/traditional advertisements Review and update proposals and PowerPoint presentations with attention to style, grammar, layout and design Conduct market research to identify trends, competitor activities, and opportunities for growth Support the execution of client events and webinars Work closely with other departments and external stakeholders to support firm-wide objectives and initiatives Serve as liaison with external vendors, including print houses, photographers, and event venues Occasional assistance for special events outside regular work hours (8.30 am to 5.00 pm) may be required

What we're looking for

Minimum 2-4 years of experience in a marketing position or related role, experience in B2B/Professional Services industry is strongly preferred A portfolio or work samples demonstrating your creative skills and campaign experience Bachelor's degree in Marketing or similar field Experience with email automation software (Microsoft Dynamics proficiency an asset) Proficient in MS Office and Adobe Creative Suite Experience with paid digital advertising including LinkedIn, Meta, and Google Ads Experience with analytics & intelligence tools, such as GA4 and Power BI Up-to-date knowledge of SEO tools and best practices Experience with photography and videography using a DSLR, as well as post-production in Adobe Creative Suite and/or Canva Excellent communication skills (English), both written and verbal, with knowledge of adapting writing for various media/audiences Strong attention to detail, takes pride in producing high-quality work Self-motivated team player, takes initiative and manages priorities effectively

Why Join Smythe?

Competitive compensation and comprehensive benefits package Flexible hybrid work options (after completing probationary period) Dynamic, supportive team culture Ongoing professional development and learning opportunities Opportunities to engage in community and social impact initiatives

Ready to Apply?

If you're excited about making a tangible impact and growing your career in a firm that values your contributions, we want to hear from you.



If you want to learn more about Life at Smythe, follow us on Instagram @lifeatsmythe or LinkedIn @Smythe LLP. We thank you for your application; however, only successful applicants will be contacted

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Experience

Preferredcanva Wordpess Adobe creative suite Hubspot/Salesforce Marketo Microsoft Dynamics data, insights & reporting
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Education

PreferredDiploma Programs or better in Marketing Bachelor's degree or better in Marketing Associates or better in Marketing
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Skills

PreferredMicrosoft Word Microsoft PowerPoint Microsoft Excel Languages - Writing Languages - Speaking Languages - Reading
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Behaviors

PreferredTeam Player: Works well as a member of a group Innovative: Consistently introduces new ideas and demonstrates original thinking Functional Expert: Considered a thought leader on a subject Enthusiastic: Shows intense and eager enjoyment and interest Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well Dedicated: Devoted to a task or purpose with loyalty or integrity
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Motivations

PreferredEntrepreneurial Spirit: Inspired to perform well by an ability to drive new ventures within the business Growth Opportunities: Inspired to perform well by the chance to take on more responsibility Flexibility: Inspired to perform well when granted the ability to set your own schedule and goals * Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization