Job Description

Job Overview

We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will play a crucial role in supporting our marketing initiatives and driving brand awareness through various digital platforms. This position requires a blend of creativity, analytical skills, and a strong understanding of marketing strategies, particularly in the e-commerce space.

Duties

Develop and implement effective digital marketing campaigns across multiple channels, including email marketing, social media, and search engines. Conduct thorough market research to identify trends, competitive landscape, and customer preferences to inform marketing strategies. Utilize SEO best practices to improve website visibility and organic traffic. Create engaging content for various platforms using Adobe Creative Suite, ensuring alignment with brand messaging. Analyze campaign performance using Google Analytics and Google AdWords to provide actionable insights for continuous improvement. Assist in budgeting for marketing initiatives and track expenditures to ensure alignment with financial goals. Support product management efforts by coordinating product launches and promotional activities. Monitor and report on key performance indicators (KPIs) related to digital marketing efforts.

Experience

Proven experience in digital marketing, including familiarity with email marketing tools. Strong knowledge of SEO principles and analytics tools such as Google Analytics. Experience with Facebook Advertising and other social media platforms for targeted campaigns. Proficiency in WordPress for website management and content updates. Basic understanding of HTML is preferred for web-related tasks. Excellent research skills with the ability to analyze data effectively. Familiarity with budgeting processes related to marketing initiatives is a plus. A creative mindset with experience using Adobe Creative Suite for content creation. Join us as we strive to elevate our brand presence through innovative marketing strategies!
Job Type: Part-time

Pay: $17.85-$21.00 per hour

Expected hours: 15 - 20 per week

Education:

Bachelor's Degree (preferred)
Experience:

Marketing: 1 year (preferred)
Language:

English (preferred)
Work Location: In person