Job Description

Job Summary

We are seeking a dynamic and detail-oriented

Marketing Coordinator

to join our team. The ideal candidate will play a key role in developing and executing marketing strategies across multiple channels, including digital, social media, and print advertising. This position offers an exciting opportunity to work on innovative campaigns, leverage data analytics, and contribute to the growth of our brand. The Marketing Coordinator will collaborate with cross-functional teams to enhance our online presence, optimize marketing efforts, and support sales initiatives through targeted content and advertising.

Duties

Develop and implement comprehensive

digital marketing

strategies utilizing

SEO

,

content marketing

, and

performance marketing

techniques. Manage

social media marketing

campaigns across platforms such as Facebook, Instagram, LinkedIn, and Twitter. Oversee

multichannel marketing

efforts, integrating email campaigns,

Google AdWords

,

Google Analytics

, and

marketing automation

tools to maximize reach and engagement. Create compelling content for websites using

WordPress

,

HTML

, and copywriting skills to enhance user experience and drive conversions. Coordinate with the sales team to develop targeted advertising campaigns for

B2B marketing

initiatives for an accounting organization. Monitor campaign performance through analytics tools like

Google Analytics

and adjust strategies accordingly to improve ROI. Design visual assets using the

Adobe Creative Suite

for digital ads, social media posts, newsletters, and print advertising materials. Conduct market research to identify trends, competitor activities, and new opportunities for growth. Assist in budgeting for marketing projects and track expenses to ensure efficient use of resources. Support the development of e-commerce strategies to increase online sales channels.

Qualifications

Proven experience in

digital marketing

, including

SEO

,

social media marketing

, and

content marketing

. Strong knowledge of

Google Analytics

,

Google AdWords

, and marketing automation platforms. Proficiency with the

Adobe Creative Suite

(Photoshop, Illustrator) for content creation. Experience with website management using

WordPress

and basic knowledge of

HTML

is preferred. Familiarity with

email marketing

,

print advertising

, and various advertising sales techniques. Ability to analyze data effectively to inform decision-making (

Analytics

) and optimize campaigns. Excellent written communication skills with a talent for compelling copywriting. Strong organizational skills with the ability to manage multiple projects simultaneously in a fast-paced environment. Knowledge of

E-commerce

,

performance marketing

, and product management is a plus. Join our team as a Marketing Coordinator to help shape innovative campaigns that elevate our brand presence across all channels!
Job Type: Casual

Pay: $17.20-$22.00 per hour

Expected hours: 5 - 7 per week

Work Location: In person