Job Description

Location:

London, ON preferred; remote available

Duration:

12 months (with potential for full-time conversion) as the brand continues to grow.

Start Date:

December 8 - January 5, 2026

Role Overview:

We are seeking a highly organized and proactive Marketing Coordinator to cover a min 12-month contact position. This role will oversee campaign execution, lead management, creative review, and cross-functional coordination while maintaining alignment with strategic marketing initiatives across a growing franchise system. The ideal candidate will be hands-on, collaborative, and capable of managing multiple projects across digital, creative, and operational channels.

Key Responsibilities:

1. Lead Management & Performance Tracking (25%)

Support Franchise Marketing Manager with ongoing monthly reporting on marketing lead sources and campaign performance across all locations using Monday.com system. Flag discrepancies and investigate solutions across marketing platforms and automated systems. Support deeper analysis of CPA targets and budget reallocations in collaboration with Franchise Marketing Manager.

2. Campaign Strategy & Digital Marketing Oversight (20%)

Support Franchise Marketing Manager with the execution of Google and Meta campaigns according to approved plans.

Monitor and manage ad structures, pause underperforming campaigns, and reallocate budgets. Collaborate on campaign test plans and new campaign launches

3. Creative Review & Brand Messaging (15%)

Oversee and manage the creative review process with the Creative and Media Agencies, ensuring headlines, signage mockups, and ad concepts are accurate and aligned with brand standards. Approve creative alongside franchise partners and maintain workflow approvals. Support with periodic ad production shoots and content refreshes in collaboration with creative team.

4. Workflow Optimization & Project Coordination (10%)

Coordinate campaign rollouts, timelines, and approvals. Collaborate with external vendors and internal teams to ensure smooth project execution. Manage action items and creative approvals across multiple projects and locations.

5. Corporate Projects & Website Agency Management (15%)

Support website updates, landing page launches, and platform maintenance. Assist Franchise Marketing Manager with corporate initiatives, including new market launches (Canada, UK).

Miscellaneous & Administrative Support (15%)

o Assist with ad hoc marketing projects as needed, such as developing and executing email campaigns through Mailchimp.

o Maintain records, reports, and marketing documentation.

Required Skills & Qualifications:

1 - 3 years experience in digital marketing, campaign management, or related marketing operations. Strong understanding of Google Ads, Meta Ads Manager, and digital campaign metrics. Excellent project management and organizational skills; ability to manage multiple projects simultaneously. Strong analytical skills with the ability to identify performance trends and recommend actionable changes. Experience reviewing and approving creative materials aligned with brand guidelines. Ability to communicate clearly with franchise partners, vendors, and internal teams. Comfortable working in a fast-paced, multi-location environment with minimal supervision.

Preferred Skills:

Experience with marketing automation platforms, CRM systems, or lead tracking tools (e.g., Zapier, Mailchimp, Monday.com, Wordpress). Familiarity with franchise or multi-location marketing operations. Exposure to campaign planning and media budgeting.

Coverage Notes:

This role will handle execution, monitoring, and coordination tasks while high-level strategic planning, final creative direction, and budget decisions will remain with senior leadership. Cross-functional collaboration is essential to ensure project deadlines and quarterly objectives are met.

Reporting & Collaboration:

This role will be hired by the Marketing Director and reports to the Franchise Marketing Manager. Collaborates with Marketing Agencies, Operations, Franchise Partners, and external vendors.
Job Type: Full-time

Base Pay: $52,000.00 per year

Work Location: Hybrid remote in London, ON