Job Description

Job Summary

We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will be responsible for supporting the marketing department in various initiatives, including digital marketing, content creation, multichannel campaigns, and event planning. This role requires a creative thinker with strong analytical skills who can effectively manage multiple projects and contribute to the overall success of our marketing efforts.

Responsibilities

Develop and implement SEO strategies to enhance online visibility and organic traffic. Manage social media marketing efforts across various platforms, creating engaging content that resonates with our audience. Coordinate multichannel marketing campaigns, ensuring consistency in messaging and branding. Assist in growth initiatives by creating compelling promotional materials and presentations. Utilize Canva to design graphics and layouts for digital and print advertising. Execute different marketing strategies including email, flyer, billboard, and social media marketing. Order and maintain appropriate amounts of swag for events and promotions. Conduct research to identify market trends and customer preferences to guide marketing strategies. Write and edit copy for various platforms including websites, social media, email campaigns, and in-office memos. Assist in the planning of promotional and staff events. Analyze campaign performance using Google Analytics to measure effectiveness and ROI. Collaborate with the management team to align marketing strategies with patient satisfaction and growth initiatives. Assist in budgeting for marketing activities and track expenditures against budgetary guidelines.

Experience

Proven experience in digital marketing, content marketing, or a related field is required. Familiarity with SEO best practices, social media platforms, and multichannel marketing techniques. Proficiency using Canva is a plus. Knowledge of HTML is beneficial for website management tasks. Strong research skills with the ability to analyze data effectively using Google Analytics or similar tools. Excellent copywriting skills with attention to detail in written communication. Experience with Facebook Advertising and Google AdWords is mandatory.
Join our team as a Marketing Coordinator where you can leverage your skills in a collaborative environment while contributing to innovative marketing solutions that drive business growth!

Job Types: Full-time, Permanent

Pay: From $24.00 per hour

Expected hours: 38 per week

Benefits:

Dental care On-site parking
Work Location: In person