Job Description

Job Summary

We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will play a crucial role in developing and implementing marketing strategies that drive brand awareness and support our sales objectives. This position requires a blend of creativity and analytical skills, as well as a strong understanding of digital marketing trends and tools.

Duties

Collaborate with the marketing team to create and execute effective marketing campaigns across various channels, including email, social media, and digital advertising. Conduct thorough market research to identify trends, customer preferences, and competitive landscape to inform marketing strategies. Manage e-commerce platforms and ensure product listings are optimized for SEO to enhance visibility and drive traffic. Utilize Google Analytics and Google AdWords to track campaign performance, analyze data, and provide actionable insights for continuous improvement. Oversee budgeting for marketing initiatives while ensuring alignment with overall business goals. Create engaging content for websites using WordPress, including blog posts, product descriptions, and landing pages. Design visually appealing marketing materials using Adobe Creative Suite to support promotional efforts. Implement Facebook advertising campaigns to reach target audiences effectively while monitoring performance metrics. Assist in product management by coordinating with sales teams to ensure alignment between marketing efforts and sales goals. Support email marketing initiatives by developing targeted campaigns that nurture leads and engage existing customers.

Requirements

Bachelor's degree in Marketing, Business Administration, or a related field is preferred. Proven experience in digital marketing with a focus on e-commerce strategies. Strong knowledge of SEO best practices and experience with analytics tools such as Google Analytics. Familiarity with Facebook Advertising platforms and techniques. Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for creating marketing collateral. Experience with WordPress for website management and content creation. Basic understanding of HTML is a plus for website updates. Excellent research skills with the ability to analyze data effectively. Strong organizational skills with the ability to manage multiple projects simultaneously while meeting deadlines. Exceptional written and verbal communication skills. Join us in this exciting opportunity to contribute to our marketing efforts while growing your career in a supportive environment!
Job Type: Part-time

Pay: From $23.00 per hour

Expected hours: 10 - 30 per week

Benefits:

Dental care Life insurance On-site parking Paid time off Vision care
Language:

English (required)
Work Location: In person