Job Description

Job Summary

We are seeking a creative and detail-oriented Content Marketing Specialist.
In this role, you will be responsible for developing and executing content strategies that enhance brand awareness, drive engagement, and support our nttwork of B2B dealers. The ideal candidate will have a strong background in digital marketing, excellent research skills, and proficiency in various content management systems and be completely bilingual (French/English).

Responsibilities

:

Contribute to and develop effective marketing strategies for the products we distribute to our resellers. Write and edit content for marketing initiatives (B2B/B2C) and organizational communication tools (newsletters, promotional emails, press releases, marketing campaigns, etc.). Translate content from English to French for both internal and external projects, ensuring relevance, consistency, and proper adaptation for each target market. Establish a quality control process for reviewing content in both French and English, ensuring the highest standards are met. Track and analyze data. Maintain and optimize B2B and B2C databases. Regularly review client websites to ensure they are using the most up-to-date resources available. Collaborate closely with suppliers and clients to ensure proper deployment of resources.

Project Management and Coordination

:

Coordinate and manage content projects in support of various internal teams at each stage (research, marketing, sales, creative, management, etc.). Stay current with industry trends and propose new content ideas for continuous improvement.

Qualifications

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University degree (bachelor's) in communications, marketing, or equivalent. Excellent command of both French and English (written and spoken). Experience in social media management for businesses. Knowledge of graphic design software is an asset. Familiarity with digital marketing tools, techniques, and content management systems is an asset (WordPress, Google Analytics, SEO, HubSpot).

Essential Skills

:

Excellent writing skills. Strong ability to set and manage priorities. Autonomy and organizational skills. Attention to detail. Aesthetic sense and creativity. Diplomacy and rigor. Ability to work under pressure.
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Resume du poste:

Nous recherchons un specialiste en marketing de contenu creatif et minutieux. A ce poste, vous serez responsable du developpement et de la mise en oeuvre de strategies de contenu visant a renforcer la notoriete de la marque, a stimuler l'engagement et a soutenir notre reseau de revendeurs B2B. Le candidat ideal devra posseder une solide experience en marketing numerique, d'excellentes competences en recherche et une maitrise de divers systemes de gestion de contenu. Il sera egalement parfaitement bilingue (francais/anglais).

Responsabilites

:

Participer a l'elaboration de strategies efficaces de mise en marche des produits distribues chez nos revendeurs. Rediger et reviser le contenu des initiatives marketing (B2B/B2C) et des outils de communication de l'organisation (infolettres, courriels promotionnels, communiques de presse, campagnes marketing, etc.). Traduire le contenu de l'anglais vers le francais pour les projets internes et externes, afin de maintenir la pertinence, la coherence et l'adaptation aux marches cibles. Mettre en place un processus de controle qualite pour la revision du contenu en francais et en anglais, en respectant les plus hauts standards. Effectuer le suivi et l'analyse des donnees. Maintenir et optimiser les bases de donnees B2B et B2C. Reviser regulierement le contenu des sites web des clients pour s'assurer de l'utilisation des ressources les plus recentes. Travailler en etroite collaboration avec les fournisseurs et la clientele pour assurer le deploiement adequat des ressources.

Volet gestion de projets et coordination

:

Coordonner et gerer les projets de contenu en appui aux differentes equipes internes a chaque etape (recherche, marketing, ventes, creation, direction, etc.). Rester a l'affut des tendances de l'industrie et proposer de nouvelles idees de contenu pour assurer un renouvellement constant.

Qualifications

:

Diplome universitaire (baccalaureat) en communications, marketing ou equivalent. Excellente maitrise du francais et de l'anglais (ecrit et oral). Experience en gestion des medias sociaux pour les entreprises. Connaissance des logiciels de graphisme, un atout. Connaissance des outils de marketing numerique, des techniques et des systemes de gestion de contenu, un atout (WordPress, Google Analytics, SEO, HubSpot).

Competences essentielles

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Excellentes competences redactionnelles. Grande capacite a definir et gerer les priorites. Autonomie et sens de l'organisation. Souci du detail. Sens de l'esthetisme et creativite. Diplomatie et rigueur. Capacite a travailler sous pression.
Job Types: Full-time, Permanent

Pay: $60,000.00-$80,000.00 per year

Benefits:

Casual dress Company events Disability insurance Extended health care Life insurance On-site parking Paid time off Work from home
Schedule:

8 hour shift Monday to Friday
Ability to commute/relocate:

Boucherville, QC J4B 5H2: reliably commute or plan to relocate before starting work (required)
Experience:

Marketing: 3 years (required)
Language:

English (required) French (required)
Work Location: In person