Swift is one of the fastest-growing hockey stick brands in the world. We build durable, high-performance sticks--and prove it through real tests, not just slogans. If you thrive on fast feedback, clean execution, and shipping content daily, you'll fit right in.
The Role
As our Marketing & Content Coordinator, you'll be responsible for publishing, scheduling, and managing Swift's daily presence across Instagram, TikTok, YouTube (Shorts + Community), Facebook, LinkedIn, X, and Pinterest. You'll also keep our content engine organized in ClickUp and ensure posts are optimized for each platform.
What You'll Do
Post & schedule ~10 pieces of content per day across platforms.
Adapt edits, thumbnails, titles, and captions to each platform.
Cut short clips from raw footage (basic editing: trims, captions, hooks, music, text).
Design simple graphics (infographics, story slides, carousels) using templates.
Optimize content for discoverability (tags, titles, keywords, hashtags, end screens).
Cross-post winning content into other channels the same day.
Monitor comments/DMs, escalating product/warranty questions as needed.
Track performance (views, retention, shares, CTR) and submit weekly reports.
Keep ClickUp updated with clean tasks, statuses, and deadlines.
Success in the First 90 Days
Consistent daily posting with zero missed windows.
Improved packaging (hooks, titles, thumbnails) that boost CTR and retention.
Organized content system in ClickUp, with weekly planning done before Monday.
Clear reporting: platform-level insights through a simple dashboard + weekly notes.
Must-Haves
1-3+ years running social media for a brand or creator (daily posting experience).
Basic video editing (CapCut, Premiere, or Final Cut) and graphic design (Canva/Photoshop).
Strong copy instincts (hooks, captions, titles that drive engagement).
Platform fluency: IG, TikTok, YouTube Shorts, LinkedIn, FB, X.
Highly organized with strong deadline discipline.
On-site availability in Whitby; must use ClickUp + Teams mobile apps.
Nice-to-Haves
Experience with Sprout Social or Meta Business Suite.
Deeper YouTube Studio knowledge (end screens, thumbnails).
Analytics experience (UTMs, CTR, watch-time).
Interest in hockey gear and performance.
Posting consistency (% of scheduled posts shipped on time).
Packaging performance (avg. 0-3s retention, CTR on titles/thumbnails).
Channel growth (weekly net followers/subs, saves/shares per post).
Turnaround time (idea ? publish within agreed SLA).
How We Work
Everything lives in ClickUp--if it's not in ClickUp, it didn't happen.
Weekly planning is done every Monday morning.
All content requires approval before posting.
On-site only (no remote).
Links to your 3 best short-form posts (IG/TikTok/Shorts).
2 simple graphics you created (carousel, infographic, or story slide).
3 sample hooks + thumbnail ideas for a Swift durability clip (tire test), plus one short paragraph on how you'd package it differently for IG vs TikTok vs Shorts.
Job Type: Full-time
Pay: $20.00-$27.00 per hour
Expected hours: 30 - 60 per week
Work Location: In person
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